TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


magazine

Customer’s Fear

Take Away A Customer’s Fear Of Buying With A More Positive Sales Approach

- August 1, 2015
Dealerships only undercut themselves with high-pressure, high-fear tactics that are out of touch with informed buyers. BY DAVID LEWIS Having spent nearly 30 years as a consultant and trainer in the...
Sales & Marketing Auto News
new leaders

Potential Future Managers Won’t Just Tumble Into Your Dealership’s Pipeline

- August 1, 2015
Implement a process to tap new leaders, whether based on gut feel or quantifiable criteria. BY KIRK MANZO Why can some new leaders effectively transition into the role of reliable performer...
Management & Leadership Auto News

Vehicle Wraps And Graphics Give Dealers A Low-Cost, High-Impact Advertising Medium

- August 1, 2015
Think of your loaner cars and service trucks as mobile brand-marketing messengers. BY CHUCK DE MARTIGNY Have you considered your dealership’s vehicles as valuable media assets? Whether you have a single...
Daily Automotive News Sales & Marketing

The Huge Cox Buyout Of Dealertrack: What It Means To Dealers

- July 9, 2015
Market participants expect greater simplicity for customers, but also more aggressive marketing and pricing. BY JON MCKENNA The price tag for Cox Automotive Inc.’s planned purchase of Dealertrack Technologies Inc., approximately...
Articles

Dealer Pricing Transparency And TrueCar Are Debated Without NADA On The Front Line

- July 9, 2015
Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA Back in 2013, Acton Toyota of Littleton in Littleton,...
Articles
Limitation On F&I

Next Limitation On F&I Departments

- July 9, 2015
U.S. Bank acts before CFPB can, but dealerships may be more amenable than with government intervention on APR. BY CLINT WILLIAMS A second front may be opening up in the battle against...
Daily Automotive News F&I
Mazda Killeen

Dealerships Adjacent To Military Bases Can’t Just Sit Back And Wait For Customers

- July 1, 2015
Texas Mazda store learns what’s necessary with relationship-building, sponsorships, advertising. BY MARY WELCH With roughly 40,000 soldiers stationed at Fort Hood in Killeen, Texas, about an hour’s drive north of Austin, it...
Sales & Marketing Daily Automotive News
Sales Lead

Dragging Heels On Sales Lead Follow-Up Can Kill Dealerships

- July 1, 2015
Your people must take a disciplined, structured approach to following up on leads by phone or online. BY GRANT CARDONE The landscape of the automotive industry has changed dramatically since I...
Daily Automotive News Sales & Marketing
Training Your Dealership Employees

Evaluate The Pros And Cons Of Training Your Dealership Employees Remotely

- July 1, 2015
It’s not as simple as comparing lower cost of online learning, webinars with whether they will retain material. BY CHRIS ROLLINS Is training of employees at dealerships effective (in terms of...
Management & Leadership Auto News
millennial women

Growth In Luxury Car Sales Comes From Millennial Women, Not Wealthy Execs

- July 1, 2015
Dealers should be shifting their marketing strategy to appeal to the segment likely to dominate their business for some time. BY JODY DEVERE Luxury car dealers, do you know your audience? If...
Daily Automotive News Sales & Marketing


Latest Articles
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CBT News
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