Tag: Gen Z
The surprising complaint for Gen Z car buyers
The youngest demographic to enter the car buying market is the one that is surprising analysts the most when it comes to what they...
Show & sell: How to lean into online F&I education
Two of the larger generations of car buyers are practically living online. Millennials and Gen Z research everything to not only find the best...
Automotive marketing tips to reach every generation of car buyer
How do you market to Boomers, Gen X, Millennials, and Gen Z while running a single dealership? You wouldn’t be far from the truth...
What do Gen Z car buyers think about the retail process?...
CDK Global, a leading provider of automotive dealership solutions, recently released findings from a survey conducted by the company to better understand car shopper...
Report shows that conventional mobility has gained back ground due to...
Consumers have been warming to non-traditional notions of mobility like ridesharing, car subscriptions, and alternative last-mile transportation options over the past decade. But when...
Why is it so hard to train the next generation of...
In a TechForce Foundation report last year, it was forecasted that the auto, diesel, and collision industries would collectively be short by approximately 642,000...
How the pandemic shifted the way Generation Z approaches the workforce
Just how much has the pandemic affected Generation Z and what impact can we expect to see in the marketplace as businesses reopen? On...
Ira Wolfe on Why Dealers Can’t Go Back to Business as...
"An Obituary for Normal", is how Ira Wolfe, founder and President of Success Performance Solutions, satirically introduces his thoughts about the state of 'normal'...
How to Support Your Millennial and Gen-Z Employees During These Challenging...
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back best-selling author and acclaimed speaker, Jason Dorsey. He is also...
Five Ways to Get Teens Interested in the Automotive Industry
At first glance, turnover numbers for dealerships all across the country don't paint the best picture of the automotive workforce. Cox's 2019 Dealership Staffing...
