TSLA376.020-2.65%
GM78.9500.99%
F12.390-0.105%
RIVN16.140-0.58%
CYD40.770-1.06%
HMC24.200-0.17%
TM192.9800.81%
CVNA406.420-0.31%
PAG161.5501.41%
LAD277.2400.38001%
AN200.970-3.03%
GPI344.7005.18%
ABG200.5600.53%
SAH72.3900.81%
TSLA376.020-2.65%
GM78.9500.99%
F12.390-0.105%
RIVN16.140-0.58%
CYD40.770-1.06%
HMC24.200-0.17%
TM192.9800.81%
CVNA406.420-0.31%
PAG161.5501.41%
LAD277.2400.38001%
AN200.970-3.03%
GPI344.7005.18%
ABG200.5600.53%
SAH72.3900.81%
TSLA376.020-2.65%
GM78.9500.99%
F12.390-0.105%
RIVN16.140-0.58%
CYD40.770-1.06%
HMC24.200-0.17%
TM192.9800.81%
CVNA406.420-0.31%
PAG161.5501.41%
LAD277.2400.38001%
AN200.970-3.03%
GPI344.7005.18%
ABG200.5600.53%
SAH72.3900.81%


Gen Z

See how automotive dealerships are winning over younger car buyers with cutting-edge digital strategies and irresistible engagement.

Dealerships explore new strategies to win over younger car buyers

- March 11, 2024
Imagine a family-owned dealership deeply rooted in tradition but now facing a pressing dilemma: attracting the elusive younger generation. As digital platforms and social media redefine consumer habits, traditional dealerships...
Unlock the secrets to hiring Gen Z in F&I roles. Dive into their motivations, tech expectations, and how dealerships can adapt for success.

How to be ready for Gen Z F&I applicants

- October 17, 2023
If your dealership has been making a concerted effort to hire more from the Gen Z pool of job seekers for your F&I positions, there are a few key things...
Gen Z F&I

The surprising complaint for Gen Z car buyers

- February 2, 2023
The youngest demographic to enter the car buying market is the one that is surprising analysts the most when it comes to what they hate the most about the entire...
F&I

Show & sell: How to lean into online F&I education

- January 5, 2023
Two of the larger generations of car buyers are practically living online. Millennials and Gen Z research everything to not only find the best deal but to make sure they...
marketing

Automotive marketing tips to reach every generation of car buyer

- October 31, 2022
How do you market to Boomers, Gen X, Millennials, and Gen Z while running a single dealership? You wouldn’t be far from the truth in thinking that you need multiple...
Gen Z

What do Gen Z car buyers think about the retail process? – Brendan Dougherty | CDK Global

- June 30, 2022
CDK Global, a leading provider of automotive dealership solutions, recently released findings from a survey conducted by the company to better understand car shopper preferences and friction points within the...
mobility

Report shows that conventional mobility has gained back ground due to COVID

- September 30, 2021
Consumers have been warming to non-traditional notions of mobility like ridesharing, car subscriptions, and alternative last-mile transportation options over the past decade. But when the pandemic arrived in full force,...
technician

Why is it so hard to train the next generation of technicians?

- September 17, 2021
In a TechForce Foundation report last year, it was forecasted that the auto, diesel, and collision industries would collectively be short by approximately 642,000 technicians by 2024. Past NADA Chairman...
generation z

How the pandemic shifted the way Generation Z approaches the workforce

- June 17, 2021
Just how much has the pandemic affected Generation Z and what impact can we expect to see in the marketplace as businesses reopen? On today’s show, we welcome Jason Dorsey,...
Ira Wolfe

Ira Wolfe on Why Dealers Can’t Go Back to Business as Usual

- July 10, 2020
"An Obituary for Normal", is how Ira Wolfe, founder and President of Success Performance Solutions, satirically introduces his thoughts about the state of 'normal' as we know it today. Living...


CBT News
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