Tag: CRM

 On this week's episode of On the Mark, Mark Tewart talks about your CRM, the way you utilize it, the way it's setup, and...

Every dealer wants the same thing, to move their inventory faster and more efficiently. But with money spread across several different marketing channels, you...

On today's show, CBT's Bridget Fitzpatrick discusses how artificial intelligence is improving call center practices with Mike Haeg, Vice President of Automotive at Car...

Marketing is critical to all businesses. The titans of industry spend billions of dollars on annual advertising. For example, the Coca-Cola Company. Coca-Cola, a...

 Every dealer knows it costs hundreds of dollars just to make the phone ring, but integrating a CRM to your sales calls can help...

The retail auto industry saw some big vendor mergers and acquisitions last year that took center stage at this year’s NADA show in San...

We sometimes have too much engineering in our CRMs. In fact, David says some dealerships don’t concentrate on certain tasks being done properly. See...

Here’s a simple, but important truth: Your customer service experience starts the moment someone picks up the phone and dials your dealership. Sure, they...

Most dealers view their CRM as a technology solution that’s designed to improve processes or as a way to communicate with customers. While this...

According to a recent report, service departments now comprise 49 percent of a dealership's gross profit. CBT Automotive Network sits down with Jim Roche,...