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Mike Michalowicz

3 essential questions business owners need to ask about their marketing...

Are you struggling to effectively market your business? If so, Mike Michalowicz, serial entrepreneur, leader of two new multi-million-dollar ventures, and author, recommends asking yourself...

How car dealers can best position themselves to compete with retailers...

Online vehicle retailer Carvana continues to grow at a rapid pace and doubled its first-quarter revenue in 2021. While some dealers have underestimated the...

Dealing with Competition as a Car Salesperson

As a car salesperson, you face a lot of competition. On this week's episode of Straight Talk, David Lewis talks about dealing with that...
digital retailing

Are You Out-Performing the Competition in Digital Retailing?

Digital retailing in the automotive space is an unavoidable force that must be reckoned with. For many dealers, it is a sink or swim...
performance management

The Pros and Cons of Using Performance Management in Your Dealership

Performance management is designed to help managers and employees better work together to achieve organizational goals. Successful performance management starts with planning objectives with...
Labor Day

Labor Day Sales: How To Stand Out Against The Your Competitors

With Labor Day Weekend fast approaching, it’s time to get your strategy sorted beforehand. Labor Day Weekend is a great day for consumers, but...

Is Audi Out to Crush Tesla?

Audi recently announced that it will unveil its all-electric E-Tron SUV on September 17 in San Francisco. Pricing is due to be released on...
marketing audit

Do You Need a Marketing Audit?

If you are wondering if you need a marketing audit, you probably do. When you are starting to see less revenue coming from your...
auction insights

Stay Ahead of the Competition with Auction Insights

If your New Year’s Resolution was to look inward, to focus on your own dealership and to let go of the urge to check...
dealership competition

Three Ways to Stay Ahead of Your Competition

Competition is the catalyst that makes the world go around. It promotes innovation, stifles complacency, and brings out the best in our businesses. However,...