TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


car dealership

Car sales tips: Converting aggressive prospects into paying customers

- May 10, 2023
As an automotive salesperson, you've probably had your fair share of interactions with aggressive prospects. These individuals often resort to bullying tactics to get what they want. They can be...
Successful salespeople blend the right amount of prospecting and developing their skills on the phone, email, and in-person.

Best practices: Prospecting inbound and outbound sales leads

- May 9, 2023
Any veteran car salesperson will tell you that much has changed over the past couple of decade - and even more just in the last few years. Coming from someone...
By incorporating these nine trends into their email marketing strategies, dealerships can effectively engage customers and drive sales.

9 of the latest trends in automotive email marketing for 2023

- May 9, 2023
As we cruise into 2023, the automotive dealership landscape is shifting gears and email marketing remains essential to any successful marketing strategy. To stay ahead of the curve and drive...

Resolving OEM-dealer conflict: Is legislation the only solution?

- May 8, 2023
Although both sides of the automotive industry profit from the other's success, the goodwill between dealers and manufacturers is frequently marred by controversy. Much of the conflict between retailers and OEMs...

Weekly roundup: Toyota commits to EVs, aftermarket service disappoints, Fisker’s EV battery swapping

- May 5, 2023
Earlier this week: EV maker Fisker announced its Ocean SUV will come equipped with swappable batteries in 2024, April U.S. auto sales improved year-over-year, customer satisfaction with aftermarket service providers...
Here are some simple strategies you can use to make leases in ’23 a deal to a home run

Strengthening the lease proposition in 2023

- May 5, 2023
Leasing a new car is a great option for many new car shoppers…lower monthly payments, being able to jump into a new car every few years, not dragging out a...
Customers are not likely to stay on a website that is confusing to navigate, as patience wears thin and they may decide to shop elsewhere. digital retailing personalized marketing

First impressions matter: What message does your dealership’s website send?

- May 3, 2023
The critical acceleration of digital retailing has undoubtedly led almost every industry to invest heavily in technology and eCommerce solutions. This includes the auto industry, with dealerships needing to design...

How baking-in digital protection at point-of-sale protects both dealer and buyer amid American crisis of online crime

- May 2, 2023
After all the research, test drives and negotiations, when a customer chooses to purchase a car, they are putting their trust in the hands of the dealer. Beyond the large financial...
Chris Kari, dealer principal at Kari Toyota in Superior, Wisconsin, spoke with CBT News about how he turned a last-ditch effort to curb fleet costs into a money-making rental program.

Q&A with Toyota dealer Chris Kari: Can daily rentals make fleet programs profit centers?

- April 26, 2023
The cost of courtesy loaner fleets presents a familiar challenge for every dealer: Spend on cars that can win customers and increase some RO values, or save on fleet costs...
This article delves deeper into key automotive marketing strategies, including local SEO, Vehicle Listing Ads, and reputation management.

6 of the best automotive marketing strategies to drive more car sales

- April 25, 2023
The digital landscape has changed the dealership world significantly over the last 15 years - and even more significantly over the last three. Being both available online as a “Digital...


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