It’s no secret that customer loyalty is key to any business. Acquiring new customers is pricey and time-consuming, so most businesses work to find some sort of loyalty program or...
One study reveals that a little over 26% of the workforce in the automotive industry, including manufacturing, are roles held by female employees. With this in mind, what is your...
A recent study by Cox Automotive showed that fleet sales are down 20% from 2020. With this lack of sales, your dealership needs to find other ways to earn revenue...
While disruptive technology sounds intimidating, it’s critical to support the changing way we do business. The “as-a-service” revolution is gaining more momentum now than ever before as a growing number of companies integrate their processes with cloud-based, data-driven platforms to better manage and improve operations. These technologies are paving the way for businesses to leverage...
A report released last week on the susceptibility of data breaches has identified auto dealerships as being a potential target. The 2020 Shred-it Data Protection Report found that emphasis on...
According to InMoment, top brands are wasting billions on customer experience programs that are failing. In 2019, data strategy and insights leaders at Forrester Research determined that 86% of brands...
The goliath car rental corporation Hertz Global Holdings continues to battle their way through bankruptcy proceedings post-COVID. On May 22, 2020, Hertz filed for bankruptcy protection in the throes of...
Baxter Auto Group is raising the bar when it comes to supporting the customer during their car-buying journey. The brand has launched a new program that puts consumers in the...
On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in the dealership. The number one health...
Dual agency sales often get a bad rap. Business owners enter into a dual agency transaction, only to find out the agent is fighting for the other party’s interests. Or...