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loyalty customers

7 tips to build customer loyalty

It’s no secret that customer loyalty is key to any business. Acquiring new customers is pricey and time-consuming, so most businesses work to find...

10 best practices to hire and retain female employees at your...

One study reveals that a little over 26% of the workforce in the automotive industry, including manufacturing, are roles held by female employees. With...

How to serve fleet customers while sales are down

A recent study by Cox Automotive showed that fleet sales are down 20% from 2020. With this lack of sales, your dealership needs to...

How the As-a-Service Revolution empowers dealerships to be more efficient

While disruptive technology sounds intimidating, it’s critical to support the changing way we do business. The “as-a-service” revolution is gaining more momentum now than ever before as a growing number of companies integrate their processes with cloud-based, data-driven platforms to better manage...

New report suggests data security at dealerships is a serious concern

A report released last week on the susceptibility of data breaches has identified auto dealerships as being a potential target. The 2020 Shred-it Data...

Report shows that 86% of brands aren’t benefiting by tracking CX

According to InMoment, top brands are wasting billions on customer experience programs that are failing. In 2019, data strategy and insights leaders at Forrester...

Hertz navigating bankruptcy, but rental car industry expecting growth

The goliath car rental corporation Hertz Global Holdings continues to battle their way through bankruptcy proceedings post-COVID. On May 22, 2020, Hertz filed for...

Baxter Auto Group Drives Business Forward with New Customer Experience

Baxter Auto Group is raising the bar when it comes to supporting the customer during their car-buying journey. The brand has launched a new...
manage stress

How to Manage Stress in Your Career as a Car Salesperson

On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in...
dual agency

Surprising Benefits of a Dual Agency Sale

Dual agency sales often get a bad rap. Business owners enter into a dual agency transaction, only to find out the agent is fighting...