TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


Brian Pasch

Brian Pasch talks about his open letter to Ford CEO Jim Farley

- June 9, 2022
While speaking at the 2022 Alliance Bernstein Strategic Decisions Conference, Ford CEO Jim Farley made bold comments about operational restructuring that could have serious implications on the franchised dealer network....
DMSC

Brian Pasch shares valuable takeaways from the annual DMSC

- June 3, 2022
Each year dealers across the country flock to Napa Valley, California, for The Digital Marketing Strategies Conference or DMSC, and this year was no different. Today on Inside Automotive, we're pleased to...
Automotive Standards Council

Google Analytics 4 is coming—It’s time to update your website

- May 18, 2022
Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian discusses the new Google Analytics 4 cut-over and the Automotive...
Automotive Standards Council

Gubagoo CEO Brad Title on how to enrich the modern retailing journey

- April 27, 2022
Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian is joined by Brad Title, President and CEO of Gubagoo, a...
Automotive Standards Council

Meet Joe Gillespie, winner of this year’s AWA Vanguard Award

- April 20, 2022
Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian is joined by Joe Gillespie, CEO of...
Automotive Standards Council

Are OEM direct-to-consumer sales platforms killing dealer innovation?

- April 5, 2022
The STAR Standard is a standard for data exchange between OEMs and the vendor community. Its committee is made up of OEMs, vendors, and soon it will also include key...
Automotive Standards Council

Banks are distancing themselves from digital retailing providers. What does this mean for you?

- March 2, 2022
Recently, US Bank decided to pull their instant lending rates from certain digital marketing feeds that power many digital retailing tools. US Bank isn't the only financial institution rethinking its...
Automotive Standards Council

What is Google Analytics 4 and why does your car dealership need it?

- February 9, 2022
Google Analytics is critical for auto dealers to measure the effectiveness of their marketing strategies. It can also track where consumers go on your website and what tools they use. ...
Automotive Standards Council

Is low inventory messing up your dealership’s website experience?

- January 26, 2022
On the latest episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and BPE Enterprises, discusses website design and the impact that low inventory has on the...
Automotive Standards Council

What can the auto industry do about incoming OEM digital retailing programs?

- January 5, 2022
On the latest episode of Auto Marketing Now, host Brian Pasch tackles the latest updates in OEM digital retailing programs and the mandates that are likely coming down the pipeline...


CBT News
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