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Making Social Media Marketing Part of Your Dealership’s Overall Culture –...

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On today’s show, we’re pleased to welcome Rudy Tremenio, but you probably know him better as El Patronn, Managing Partner at Brooklyn Mitsubishi.  VIDEO TRANSCRIPT: Jim...
predictive analytics

How to Use Predictive Analytics to Give Customers the Convenient Experience...

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On today’s show, we’re pleased to welcome Marco Schnabl, Co-CEO and Founder of automotiveMastermind, a predictive analytics and marketing automation technology provider for the...
relevancy

How to Maintain Relevancy with Your Customers

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 How are you communicating with your customers? Are they confused because you’re addressing things they’re not interested in hearing about? Cory Mosley tells you...
Kevin Frye

Digital Retailing Trends, Video Marketing Strategies, and the Importance of a...

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On today’s show, we’re pleased to welcome Kevin Frye, eCommerce Director for Jeff Wyler Automotive Family, one of the top 50 dealer groups in...
Apprentice Program

How Manheim’s New Apprentice Program is Helping to Tackle the Technician...

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The challenge for service managers isn’t just finding warm bodies, it’s finding qualified and skilled technicians who are willing to step into open positions....
ransomware

How To Improve Cybersecurity and Prevent Ransomware Attacks at Your Dealership...

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On today’s show, we’re pleased to welcome Dean Crutchfield, Executive Vice President and Chief Information Officer at CDK Global. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hi everyone. I'm...
communication

How Your Dealership Staff Can Improve Their Communication with Customers

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Successful customer interactions are just as important today as they were when the first cars left factories at the turn of the century. That...
Ron Marhofer Auto Family

How Ron Marhofer Auto Family Has Continued to Thrive for 100...

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After starting as an independent service garage in 1919 and adding its first Chevrolet franchise in the 1920s, Ron Marhofer Auto Family has built...

How Ron Marhofer Auto Family Has Continued to Thrive for 100...

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Today on CBTNews.com - Monday, September 24th, 2019: How Ron Marhofer Auto Family Has Continued to Thrive for 100 Years – Chris Marhofer, COO After starting...
disruptors

What Dealers Can Learn From Auto Retail Disruptors Like Carvana and...

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Thank you so much for joining us on another edition of CBT News. Today, we're pleased to welcome back Zach Klempf, founder and CEO...