TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%


Auto Retail

marketing trends

Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement in 2020

- January 21, 2020
  High-level marketing concepts can be daunting for a lot of dealers out there, and oftentimes, it takes guidance from an expert in the field to cultivate a winning strategy. But...
marketing trends

CBT Automotive Newscast for January 21, 2020

- January 21, 2020
Today on CBTNews.com - Tuesday, January 21st, 2020: Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement in 2020 High-level marketing concepts can be daunting for a lot of dealers...
social selling

Social Selling: You Can Post, But You Can’t Hide!

- January 20, 2020
We teach the concept of the Business Development Dealership as a method of helping our dealership clients achieve broad scale business growth by leveraging the relationships of every employee. When I...
Patrick Manzi

A Year in Review and 2020 Industry Predictions from NADA’s Chief Economist Patrick Manzi

- January 20, 2020
2019 for the auto retail industry has come to a close and many of us have been eagerly waiting to see the final numbers. Here to give us an in-depth...
CRM

How to Solve the Biggest CRM Challenges That Dealers Face Today – Greg Uland, Reynolds & Reynolds

- January 20, 2020
Every dealer knows that a well-functioning CRM reduces the more tedious aspects of car buying and selling. It creates better leads, records customer service issues, and even assists with marketing...
direct mail

Why Direct Mail Marketing Needs To Be Part of Your Marketing Mix

- January 16, 2020
Even with the evolving technologies available to communicate with prospects from your dealership, direct mail should be a critical piece in your dealership’s marketing mix. But only if it’s personalized....
direct marketing

Why Your Dealership Should Incorporate These Direct Marketing Strategies

- January 16, 2020
On today’s show, we’re pleased to welcome back Eric Mercado, President of WeDrive Automotive. Eric is here with us today to talk about key automotive marketing trends and best-practices for...
demonstration drive

Silence is Golden: During a Demonstration Drive, Let the Car Speak to the Customer

- January 15, 2020
There are many things in the retail automotive business that have become central to the car buying experience. Probably nothing has stood the test of time more than the demonstration...
Lisa Copeland

Auto Industry Veteran Lisa Copeland Discusses How to Make Every Dealership Employee a Brand Ambassador

- January 15, 2020
Setting the right tone for the new year is crucial for any dealership. Now is the time to throw out bad habits, try new strategies, and watch out for emerging...
business

What Not to Say in Sales or Business

- January 15, 2020
You can never expect someone to agree with you if you are disagreeing with them. This is vital – and is the single most important and violated rule of selling!...


CBT News
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