A Multi-Channel Approach to Target Customers
Despite best efforts and best practices by dealers and manufacturers, many car buyers and service customers remain vulnerable to defection.
Rather than viewing these odds as a glass half empty, try...
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
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Dealership Upgrades At Nissan Embrace The Future
The familiar circular logo is staying, but Nissan Motor Company said that many showroom changes are afoot with the company aiming for upgrades in 9,000 of its 10,000 stores over...
What is AI and How Can It Benefit My Dealership?
When you hear the words Artificial Intelligence (AI) an image of robots, self-driving cars, and super computers probably enter your mind. However, we interact with AI in many ways throughout...
Five Examples of Excellent Dealership and Automotive Content Marketing
More than ever before, consumers want to feel they have a relationship with companies before they make a purchase. They want to know what they stand for, and if they...
How Paragon Honda Uses Technology to Properly Serve Their Market – Brian Benstock
Can you imagine the day when your customers can ask their Google Assistant to schedule their car for service? Or if their car is ready to be picked up from...
Brian Benstock: How Paragon Honda Uses Technology to Properly Serve Their Market | Why Dealerships Should Consistently Train Their Staff
On today's CBT Newscast for Friday, April 20th, 2018:
How Paragon Honda Uses Technology to Properly Serve Their Market - Brian Benstock
Can you imagine the day when your customers can ask...
Bring the Excitement Back Into Your Dealership | The Last Thing Dealers Need Is A Hard-To-Use DMS
On today's CBT Newscast for Thursday, April 19th, 2018:
Bring the Excitement Back Into Your Dealership - Mark Olson, Findlay Kia
We recently had a chance to catch up with Mark Olson,...
Senate Vote Imminent on Critical S.J. Res. 57 Regarding Indirect Lending
We recently ran an article about resolutions that have been proposed in both the House and the Senate opposing Obama-era rules enacted by the Consumer Financial Protection Bureau (CFPB). The...
Writing Great Dealership Job Ads And Who They Attract
Before the start of any role, the first contact that an individual has with your company is through your job ad posting. Thus, making it a very important first step....
How Dealerships Can Leverage Organic and Paid Content on Facebook and Instagram
There is no slowing down for Facebook and Instagram.
By 2019, Facebook, the world’s largest social network with 2.2 billion monthly active users, will account for 11.3 percent of all U.S....
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