TSLA375.530-6.08%
GM78.9500%
F13.855-0.14%
RIVN14.640-0.25%
CYD45.980-3.27%
HMC25.7600.18%
TM167.7600.53%
CVNA67.9253.095%
PAG183.4406.73%
LAD305.3008.22%
AN194.8502.69%
GPI317.510-0.74%
ABG206.3306.88%
SAH83.6202.195%
TSLA375.530-6.08%
GM78.9500%
F13.855-0.14%
RIVN14.640-0.25%
CYD45.980-3.27%
HMC25.7600.18%
TM167.7600.53%
CVNA67.9253.095%
PAG183.4406.73%
LAD305.3008.22%
AN194.8502.69%
GPI317.510-0.74%
ABG206.3306.88%
SAH83.6202.195%
TSLA375.530-6.08%
GM78.9500%
F13.855-0.14%
RIVN14.640-0.25%
CYD45.980-3.27%
HMC25.7600.18%
TM167.7600.53%
CVNA67.9253.095%
PAG183.4406.73%
LAD305.3008.22%
AN194.8502.69%
GPI317.510-0.74%
ABG206.3306.88%
SAH83.6202.195%

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customer experience

Four Ways Dealers Can Give Consumers a VIP Experience

- January 18, 2018
Not every dealer is rolling in dough. For low to mid-priced brands, it can feel impossible to compete with luxury dealerships that can deliver a VIP experience. However, customers are...
auction insights

Stay Ahead of the Competition with Auction Insights

- January 17, 2018
If your New Year’s Resolution was to look inward, to focus on your own dealership and to let go of the urge to check up on what your competitors are...
diversity

Third Annual Diversity Volume Leadership Awards

- January 17, 2018
The automotive industry has seen unprecedented growth over the past four years. However, this would not have been possible without the purchasing power of diverse ethnic groups. According to Damon...
newscast

Bill Ford: $11 billion investment will make profit per vehicle “remarkable” | How to avoid the steps to the sale that customers dislike | Going from a product-led approach to a customer-led approach

- January 17, 2018
  On today's CBT Newscast for Wednesday, January 17th, 2018: Steve Stauning: How to avoid the steps to the sale that customers dislike As a dealership, you have salespeople who know a lot...

Gee Leung Joins LotLinx as Chief Operating Officer

- January 17, 2018
CHICAGO, January 17, 2018 -- LotLinx, the industry’s #1 Automotive AI, today announced Gee Leung has joined the Company as Chief Operating Officer. Leung has been a trusted advisor to hundreds of digital media and technology companies...
direct mail

Integrating Direct Mail with Digital Targeting

- January 16, 2018
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
price transparency

When Price Meets Context: The Impact of Price Transparency

- January 9, 2018
In 2013, a survey of 2,500 Americans by the Boston Consulting Group revealed that one of the leading qualities consumers are looking for in a brand is authenticity. In the...
sales process

5 Ways to Add a Personal Touch to Your Online Sales Process

- January 2, 2018
Nothing connects humans on a broader scale than the internet. If something newsworthy happens, you are bound to see it in your social media or news feed within minutes, and...
Brooke Skinner Ricketts

Brooke Skinner Ricketts: Current Events and Consumer Car-Shopping Patterns

- December 29, 2017
  Joe Gumm visits with Brooke Skinner Ricketts, Chief Marketing Officer – Cars.com, to discuss the results of the Cars.com 2017 Year in Review, which is compiled by mining and analyzing...
newscast

Current Events and Consumer Car-Shopping Patterns | Your 2018 Marketing Plan: What to Focus On | Actions Service Advisors Take to Compound Customer Satisfaction and Profitability

- December 29, 2017
  On today's CBT Newscast for Friday, December 29th, 2017: Brooke Skinner Ricketts: Current Events and Consumer Car-Shopping Patterns Joe Gumm visits with Brooke Skinner Ricketts, Chief Marketing Officer – Cars.com, to discuss...