TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Paul Felliti
Sales & Marketing

Paul Faletti tips on how to go from good to great in your job performance.

- February 26, 2016
Working smarter rather than longer is something we all want, right? But unfortunately that’s not happening at a lot of dealerships, even with the help of technology. But CEO and...
target audience
Sales & Marketing

Do you know your target audience? Learn who they are and how to draw them in.

- February 25, 2016
Do you want your messaging to be effective and your brand to be enticing? Of course you do. The best place to start is to understand your target audience, and...
Online shopping
Sales & Marketing

Are potential customers able to navigate around your website?

- February 24, 2016
Recent studies and surveys tell us shopping online has become very popular, so, would potential customers be able to navigate around yours without issues? According to J.D. Power’s 2016 Manufacturer Website...
GM Interview
Sales & Marketing

What One Skill Do Dealership GMs Absolutely Need Today? Intimacy With Marketing Fundamentals

- February 23, 2016
Are you comfortable with digital marketing concepts, even if you can't get too far down in the weeds? By Glenn Pasch Recently, I was asked what skills does a dealership general...
Sales & Marketing

Several ways you can increase sales and improve profits.

- February 18, 2016
So when it comes to investing in the latest, newest and greatest technology for F&I, is it the end all to selling more cars and products? Rebecca Chernek says...
Sales & Marketing

Learn the best communication habits that every leader needs.

- February 18, 2016
At the core of successful leadership and business, is great communication. How often do we say communication is key? A lot. Because it is. Having a leader who understands the...
Data
Sales & Marketing

We have the data you need to help you set more appointments and sell more cars.

- February 17, 2016
Here’s a question with an obvious answer. Do you want to close more sales? Well obviously the answer is yes, but the key to doing so isn’t always as clear....
Sales & Marketing

Have you taken a recent look at customer satisfaction scores? We’ll show you a store that went from zero to 100.

- February 16, 2016
How are your satisfaction scores at your service department? Do you have a culture that simply tries to upsell the customer for the next job? This was the problem at Mark...
Sales & Marketing

Is your dealership looking for profit in all the wrong places?

- February 16, 2016
Working harder and longer...a lot of managers operate dealerships this way because of a lack of training. According to sales trainer, Joe Verde, this leads them down a path to...
Sales & Marketing

Is having a dealer blog worth your time? Hear from an auto industry insider.

- February 8, 2016
Two weeks ago, we heard from AutoNation’s CEO, Mike Jackson regarding this year compared to the history-making-year of 2015. He said, “the challenge turns to more of a quality...


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
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GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
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White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
Latest Articles 04/03/26

Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
Latest Articles 04/03/26

Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
Latest Articles 04/03/26

Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
Latest Articles 04/03/26

California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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