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To reach the right consumers with the right message, small business owners must stay up to date on the evolving digital marketing strategies and...

Inside Automotive  How car dealers should prepare for late 2023 — Andy Wright | Vinart Dealerships Innovation and adaptation are crucial for car dealers to navigate...

Mercedes Benz unveiled a new concept car for the upcoming CLA Class lineup at the 2023 IAA Mobility conference in Munich. The CLA lineup is...

Earlier this week: Nissan is accelerating its plans to go electric, with plans to release 27 electrified models by 2030. The UAW has voted...

Search engine marketing, or SEM, is an advertising form common amongst car dealerships and service departments in an effort to buy traffic from people...

Inside Automotive  The future of artificial intelligence in the dealership — Kevin Frye | Jeff Wyler Automotive Family The automotive industry is evolving once more as...

General Motors revealed on August 29 that it's collaborating with Google to examine ways to apply AI technologies throughout the automakers' operations.  The Detroit automaker...

Artificial Intelligence is changing how some companies conduct business, especially in customer service. It may already replace roles in some industries, but is that...

Inside Automotive  Leveraging AI as an asset in the dealership rather than being afraid of it – Shep Hyken Artificial Intelligence is changing how some companies...

Electric vehicles (EVs) are increasingly gaining favor with eco-conscious consumers looking for more sustainable transportation. However, marketing the environmental benefits of EVs to this...