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Top OEM Headlines | December 2015
This week's most impactful OEM headlines, including:
The most fuel-efficient automakers in America
Mazda...give yourself a pat on the back! You are the most fuel-efficient...
Selecting Keywords Pays Off With Improved Marketing ROI
Dealers need a strategy to bid on well-focused keywords and make sure others don’t call up their ads for the wrong searches. BY AMY...
November 2015 Sales Numbers
Corinne Lillis and Joe Gumm give you a look at the November 2015 sales numbers.
The November 2015 sales totals are:
Fiat Chrysler: +3%
Chrysler: -12.1%
Jeep:...
Convert More Women Shoppers To Trucks From Cars
Using women-centric advertising and sales strategies can help move truck sales, boost profits. BY ANNE FLEMING
Truck sales continue to soar nationwide, and while many...
October 2015 Sales Numbers
Corinne Lillis and Joe Gumm give you a look at the October 2015 sales numbers.
The October 2015 sales totals are:
Fiat Chrysler: +14.7%
Chrysler:...
Top OEM Headlines | October 2015 Part 2
This week's most impactful OEM headlines, including:
Mitsubishi, Nissan will build mini EV together
The minicar project Nissan and Mitsubishi started four years ago is...
September 2015 Sales Numbers
Corinne Lillis and Joe Gumm give you a look at the September 2015 sales numbers.
The September 2015 sales totals are:
Fiat Chrysler: +13.6%
Chrysler:...
Pre-Roll Video Must Be Part Of Your Marketing Arsenal
Online video coupled with traditional advertising enhances your targeting of qualified, in-market prospects.
BY AMY FARLEY
Online video is engaging, effective and growing tremendously, as more...
CBT News – August 13, 2015
On today's show:
- Jeff Risner and Ken Potter of The Appraisal Lane discuss how dealers can make the most out of used car sales
-...