CDP - search results

On the last episode of Auto Marketing Now, we discussed some of the building blocks of Customer Data Platforms (CDP), and how they can...

Now that we have covered the benefits a Customer Data Platform (CDP) can provide to dealers, it is time to examine the basic building...

A Customer Data Platform, or CDP, offers dealers the chance to unify their data and use consumer information effectively. While relatively new to automotive...

The Customer Data Platform (CDP) has been a major asset for dealers in terms of the overall customer experience. Recently, CBT News anchor Bridget...

Massachusetts is quietly pushing a bill that could fundamentally change how Americans are allowed to use their vehicles. Senate Bill S.2246, introduced by Senate...

Top Stories EPA may revoke emissions threat finding, reshaping climate rules. Read More Trump trade deals ease market fears, boost global auto stocks. Read More Tesla profit...

Salt Lake City, UT – June 30, 2025 – Kerrigan Advisors, the premier sell-side advisor and thought partner to auto dealers nationwide, represented Atlanta-based Asbury...

Earlier this week: Trump doubled steel tariffs to 50%. Tesla execs raise red flags after Musk denied $25K EV cancellation, Reuters reports. U.S. auto...

Top Stories EU warns of swift retaliation as Trump threatens 50% tariffs on imports. Read More Stellantis appoints new Chief Quality Officer. Read More Lucid to offer...

Lifecycle marketing is a crucial strategy for automotive dealers aiming to build long-term success and cultivate lasting relationships with their customers. By implementing lifecycle...