CBT News brings viewers inside the action at NADA Show 2026 in Las Vegas, where industry leaders gather to discuss the future of automotive retail. In this exclusive interview, Jim Fitzpatrick connects with Greg Uland, VP of Marketing at Reynolds and Reynolds, to explore how AI, innovative technology, and operational tools are helping dealerships streamline processes, increase efficiency, and enhance profitability.
Key Takeaways:
- Reynolds and Reynolds emphasized the importance of planning and prioritizing at busy shows like NADA. Dealers who structure their day and identify key objectives can maximize engagement, discover useful technology, and make actionable decisions for their dealership operations.
- Reynolds and Reynolds’ AI solutions, including the Spark platform, are designed to consolidate data across dealership operations, reducing manual work and improving accuracy. Dealers were impressed by the ability of AI to generate complex reports and answer questions in seconds, demonstrating tangible productivity gains in sales and service departments.
- The company also showcased Relo, its parts delivery robot, which has been enhanced to operate in dealerships without a Reynolds DMS. Relo and other technology tools, such as key tracking and Curator, are helping dealerships save time, reduce walking and waiting, and maximize efficiency across fixed operations, highlighting the real-world benefits of innovation in the dealership environment.
Catch all of CBT News’ coverage of the 2026 NADA Show here.
