How to Create a Truly Unique Selling Experience at Your Dealership

Every dealer knows that in order to disrupt your competition and stand out in the market, you have to be unique. Here to tell us how your dealership can create a truly unique approach to selling is expert branding strategist Paul Potratz, owner of Potratz Partners Advertising. VIDEO TRANSCRIPTION: Jim Fitzpatrick: Paul Potratz, welcome to […]

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CBT News is a multimedia platform where top dealership professionals go to stay ahead and learn how to sell and service more vehicles more profitably. Automotive industry professionals learn the latest automotive news, sales and management training, best practices and so much more. In addition to providing the latest automotive news and in-depth interviews with industry leaders, CBT News also hosts weekly shows featuring the nation’s top automotive trainers and consultants, covering all departments of the dealership including sales, fixed ops, parts, management, leasing and finance. CBT News was created to deliver daily content that dealers can count on for help in running their dealerships better. If you are looking for a community where you can learn the latest auto news and get ahead in the car business, subscribe today.

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