Friday, January 22, 2021

How Autotrader is Encouraging Consumers to Buy Online – Greta Crowley, VP of Marketing

On today’s show, we’re very pleased to welcome Greta Crowley, Vice President of Marketing for Autotrader. In this segment, Greta and Jim tackle Autotrader’s recently launched, new national TV campaign, “Dealer Chats,” which shows shoppers how easy car buying can be in the new normal.


Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com.

Car Biz Today, the official resource of the retail automotive industry.

soundcloudBe sure to follow us on Facebook and Twitter to stay up to date or catch-up on all of our podcasts on demand.

While you’re here, don’t forget to subscribe to our email newsletter for all the latest auto industry news from CBT News.

CBT News
CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

Related Articles

How independent auto dealers have been coping with the COVID-19 pandemic – Louis Tedeschi, NIADA

With the departure of Steve Jordan in September of last year, Louis Tedeschi was named the new president of the National Independent Automobile Dealers...

Impact of President Biden’s first executive actions on auto industry

Swearing in a new president usually means immediate executive actions, and this week’s inauguration of Joe Biden was no different. He got off to...

Subaru of America fights hunger with 100M meal donation to Feeding America

Subaru is best known for rugged vehicles with Boxer engines and standard Symmetrical AWD, but that could soon be overshadowed by their positive corporate...

Latest Articles

How independent auto dealers have been coping with the COVID-19 pandemic – Louis Tedeschi, NIADA

With the departure of Steve Jordan in September of last year, Louis Tedeschi was named the new president of the National Independent Automobile Dealers...

Impact of President Biden’s first executive actions on auto industry

Swearing in a new president usually means immediate executive actions, and this week’s inauguration of Joe Biden was no different. He got off to...

Subaru of America fights hunger with 100M meal donation to Feeding America

Subaru is best known for rugged vehicles with Boxer engines and standard Symmetrical AWD, but that could soon be overshadowed by their positive corporate...

CBT automotive newscast: January 22, 2021

Today’s Featured Interview: How independent auto dealers have been coping with the COVID-19 pandemic - Louis Tedeschi, NIADA With the departure of Steve Jordan in September...

How the acceleration of digital retailing will affect the auto industry long-term – Pete MacInnis, eLEND Solutions

Today on CBT News, anchor Jim Fitzpatrick is joined by Pete MacInnis, Founder and CEO of eLEND Solutions. His company offers automotive finance solutions focusing...