How Autotrader is Encouraging Consumers to Buy Online – Greta Crowley, VP of Marketing

On today’s show, we’re very pleased to welcome Greta Crowley, Vice President of Marketing for Autotrader. In this segment, Greta and Jim tackle Autotrader’s recently launched, new national TV campaign, “Dealer Chats,” which shows shoppers how easy car buying can be in the new normal.

Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at

Car Biz Today, the official resource of the retail automotive industry.

soundcloudBe sure to follow us on Facebook and Twitter to stay up to date or catch-up on all of our podcasts on demand.

While you’re here, don’t forget to subscribe to our email newsletter for all the latest auto industry news from CBT News.