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Cox Automotive analyst Zo Rahim breaks down CPO sales and market forecasts

While dealers struggle with new vehicle inventory, used vehicle sales have become an emphasis for many dealers. Despite this, certified preowned sales have struggled since the beginning of the COVID-19 pandemic.CPO sales have been on the decline ever since stores were forced to change their daily operations, and they remain down seven percent overall. Zo Rahim, manager of economics and industry insight for Cox Automotive, joined us on CBT News to help make sense of the drop in CPO sales.

In this segment, Rahim and anchor Jim Fitzpatrick talk about the following:

  • What Rahim attribute the decline of CPO sales by 7% versus the same time in 2019
  • Consumer demand in today’s challenging market conditions
  • Which used vehicle segments are performing best in the current market
  • The impact these vehicles have had on the overall success of the used car department
  • Rahim’s sales forecast going into 2021

Prior to his role at Cox Automotive, Zo Rahim worked in a coveted position at German luxury automaker Porsche. Since a young age, Rahim has been interested in economics and finance but instead of running a Wall Street hedge fund, he became a senior analyst at Cox Automotive, performing market research, analysis, and tracking economic data.

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For over 10 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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