2018 will likely be remembered in automotive history as the year passenger cars were officially pronounced out and crossovers and trucks ushered in as the reigning vehicle of choice. This...
The days of customers only having a preference for color, make, and model are long gone.Today, car buyers can customize vehicles in a variety of ways, especially when it comes...
There is a perception in the media that dealerships do not like to sell Electric Vehicles (EV). In candid conversation, dealers would likely not disagree. EV’s represent a threat to...
GM announced last week that it would close five factories and lay off nearly 15,000 workers in a move that may be indicative of an economy preparing to slow down....
With the end of 2018 fast approaching us, it’s time to start thinking about your dealerships marketing efforts going into 2019. From your marketing efforts to your digital marketing plan,...
As 2018 draws to a close, dealerships already have an eye on the potential issues that could be facing them in the new year, particularly in the F&I office. The...
It is hard to believe that December is again on the horizon. The holiday and the end-of-year rush is in full swing, and consumers all across the country are in...
January, the first of the month, is so named after the ancient Roman god Janus, who possessed two heads with which he could look both forward and backward. To this...
We’ve heard a lot about blockchain technology over the last few years. While blockchain has many potential applications, the most well-known use for blockchain has been in the verifying of...
As you and your team review your sales plans for 2019, it’s important to remember that the dealers growing market share use the same websites, tools and marketing sources you...