TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Articles

adding a position

What Position Is Your Dealership Missing? Our Insider Tells You Why You Need To Add It.

- January 12, 2016
That sounds nice right? That’s the goal of course with every move and decision your dealership makes. So, if adding a position to your team this year benefits the experience...
Management & Leadership Auto News
Who needs training

Who needs training first, management or sales people? An Auto Industry Legend will tell you.

- January 7, 2016
Auto Industry Legend Shares His Insight As a Dealer Principal or GM the objective is to what, get more sales, right. But according to some, most managers aren’t willing to be...
Daily Automotive News Tips & Training
RO results

Small Changes for RO Results

- December 28, 2015
Quickly undertake these changes in pricing, recommending and scheduling. BY ROB GEHRING Every service department wants to maximize its results on repair orders – just ask them. The tone of the conversation...
Articles
Regulatory Compliance

Are You On Top Of All Legal And Regulatory Compliance?

- December 23, 2015
Follow this framework to make sure your oversight of your dealership departments’ compliance efforts is thorough. BY TERRY DORTCH Compliance with federal and state laws and regulations affects several departments in...
Articles
New Vehicle Models

Don’t Strategize Your Marketing for Only Women or Millennial Car Buyers

- December 21, 2015
Dealers must not equate these broad customer groups with common market segments that they can effectively target. BY DENNIS GALBRAITH I hear or read many dealers, their marketers and consultants discuss women...
Sales & Marketing Auto News
mystery shopped

Don’t fear being ‘mystery shopped’; shape the process to work for your dealership

- December 18, 2015
Worry more about what motivates online shoppers than about your grade, and sales performance will improve. BY DAVID KAIN Very few phrases elicit the level of concern in the hearts of...
Articles
Paying BDC Agents

Consider These Plans For BDC Agents Paid By The Hour

- December 16, 2015
Keep your hourly rate competitive and implement fresh incentives daily and monthly. BY BILL WITTENMYER A friend of mine says all the time that “Our pay raise becomes effective when we are.”...
Sales & Marketing Management & Leadership
keywords

Selecting Keywords Pays Off With Improved Marketing ROI

- December 14, 2015
Dealers need a strategy to bid on well-focused keywords and make sure others don’t call up their ads for the wrong searches. BY AMY FARLEY A strong keyword strategy is one...
Sales & Marketing Auto News
LED Exterior Lighting

The Trend Toward Controllable And All-LED Exterior Lighting At Dealerships

- December 11, 2015
Dealers should be aware of the implications and options of these trends. BY CHIP WALKER It was a dark and stormy night. No, really. How does your dealership’s lot look? Can...
Daily Automotive News Auto News
Keeping Salespeople Happy

Possible Answers For Tough Challenges In Keeping Salespeople Happy And Closing Deals

- December 9, 2015
Issues with promoting salespeople, getting test drives, BDC’s role, split sales forces BY DAVID LEWIS This month, we asked leading sales trainer David Lewis for his thoughts on handling several prickly...
Articles


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