Influencer Marketing at Your Dealership
With the rise of social media and social stars, it was inevitable that a perfect platform for advertising would be created. The Millennials and Gen Z are either already in...
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TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Articles
Health Programs that Benefit Your Dealership
If your employees called in sick less often, would that benefit you? What if they had more energy, especially in the last few hours of the workday? If your salespeople...
U.S. Automotive Dealers will benefit from Canada’s growing tech status
The term “AI” is definitely making waves in America. As a member of the executive team for an Automotive AI technology leader, I can barely check my inbox without running...
What makes a superstar service advisor?
The retail automotive industry has traditionally relied on the practice of hiring people with previous experience in both the sales and service departments. Though that makes sense at first glance,...
What to Write About on Your Dealership Blog
Having a blog can greatly increase your dealership’s visibility as well as increase the connection level between you and your customers. It’s a great way to get your customers, prospective...
Will Self-Driving Cars be the Demise of the Auto Dealer?
Steve Jobs, CEO, and co-founder of Apple had an interesting philosophy of figuring out what customers wanted. He felt it was Apple’s mission to bring consumers what they desired before...
Four Ways to Optimize Your VDP and Drive Sales
We need to redefine the meaning of the vehicle detail page (VDP).
At a time when automobile shoppers are expecting more transparency and user-friendly experiences, the VDP is more than a...
Your 2018 Sales Forecast: Fact or Fiction?
How does your dealership come up with a number for your monthly or annual sales forecast? Most of the time we start by looking at last year's numbers. How many...
3 Fundamental Sales Books Every Car Salesperson Should Read
Selling cars is more than just exchanging money for metal. It is understanding people. It is also understanding your own psychology and that of your customer. There are many good...
How Today’s Connected Car Buyer Has Changed F&I… For the Better.
Twenty years ago a F&I manager was one of the most respected and sometimes feared person at the dealership. They could make or break your deal often within a few...
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