Six Tips for Creating a Stellar Customer Experience on Multiple Marketing Channels
How can we best describe the buying path of a potential car buyer? Well, it definitely isn’t a straight line. There are a lot of twists and turns associated with...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Articles
Try Performing A Basic Service Inspection Immediately, Then Prioritizing Work Your Customer Needs
Every customer who pulls into your service department deserves to know the overall condition of their vehicle, each time he or she visits. As a matter of safety, a check...
What Does Staff Turnover Actually Cost the Dealership?
If I asked you whether employee turnover was good or bad you would already know that it’s bad. But there’s a deeper question – how bad is it? That’s the...
Five Must-Have Components for Your Next Successful Dealership E-Newsletter
Contrary to popular belief, when it comes to genuinely capturing the attention of your automotive audience, email is where you should put your focus. While social media is the current...
6 Video Ideas for Social Media Outreach
Social media is the next frontier for customer outreach and connection. Video content, in particular, is a powerful tool for engaging with your buyers and building your brand. If you’re...
Five Critical Marketing Tactics to Get More Customers Visiting Your Service Department
By 2020, the collective money that consumers will spend on aftermarket parts and services is expected to grow to $722.8 billion. One primary reason for this large number is that...
Five Essential Customer Experience Metrics That Will Help You Retain Buyers at Your Dealership
How can you tell if your customers are satisfied with the service and experience they had at your dealership? It can be tempting to only look at sales and revenue....
5 Reasons Your Dealership Needs Video Now
If you’re not utilizing video as part of your overall marketing strategy – you’re falling behind. It not only adds depth to your marketing, it’s preferred over other types of...
Four Ways to Help Consumers Move Past Anxiety During the Car Buying Process
When you hear accounts of those who have purchased cars or articles that touch on the emotional side of the car buying process, many mention the feeling of anxiety. From...
Positive Reactions to Negative Rejections
Even the best salesperson will have a bad day. Rejection comes hand-in-hand with sales, so it’s essential to know how to react when the person on the other end says...
Latest Articles
