Allow me to break down digital retailing in its most simple form. It’s the utilization of a website to allow consumers to purchase products and services. In today's automotive environment,...
Deloitte recently ran a survey related to consumer thoughts about self-driving vehicles. The results of this study might surprise you, especially with the big push to go electric in the...
On December 7, Toyota announced a major investment into electric vehicle manufacturing with a new battery plant coming in the state of North Carolina. The news was revealed jointly with...
We know consumers are information-hungry, as it drives their car buying decisions. Sixty-five percent of consumers spend over a month researching their next purchase, according to Deloitte; with 31 percent...
The M&A activity continues at a feverish pace in the automotive sector, and Asbury Automotive Group is making yet another acquisition. They’ve completed the purchase of Stevinson Automotive, a group...
Two of the largest tire businesses in the US are merging operations to become an industry powerhouse. Discount Tire is acquiring Tire Rack for an as-yet-undisclosed sum with an expected...
Effective digital marketing requires a solid understanding of strategies within an overall marketing plan. Marketing for your parts department is no different. There are two specific marketing strategies that every...
Modern retailing in the automotive industry now includes an ability for shoppers to perform much of their transaction online. But even before buying a car online was common, shoppers spent...
Auto sales are yet again being hindered by the ongoing supply chain issues, with a handful of automakers reporting notable drops in sales for the month of November. While a...
Stellantis NV CEO Carlos Tavares isn’t exactly thrilled about the pressure to convert the industry for higher EV adoption. Transitioning too quickly to electrification could hurt thousands employed by the...