At this year’s 2025 NADA Show in New Orleans, CBT News anchor Jim Fitzpatrick sat down with Willie Beck and Todd Berko, co-managing partners at Bel Air Partners, to discuss the current state of the dealership market, the challenges posed by shifting brand dynamics, and how dealers can adapt to remain competitive. Despite unpredictable weather impacting attendance, Beck and Berko shared insights from their recent dealer dinner and the trends shaping the automotive market.
Key Takeaways:
- Beck and Berko emphasized that the dealership market remains active, with pricing shaped by brand strength and geographic location. Dealers maintain a positive outlook and see opportunities within the industry; however, lifestyle-driven decisions often take priority over market timing when they buy or sell.
- Strong brands like Toyota and Porsche continue to dominate the market, while dealers view Stellantis and Nissan with mixed perceptions. They recognize past profitability with these brands but remain cautious about their future performance, particularly for struggling models or regions.
- Beck and Berko stressed that dealers play a crucial role in managing customer service, handling recalls, and addressing inventory issues. They also expressed concerns about the direct-to-consumer model used by companies like Tesla and Scout, arguing that the franchise system is vital for the long-term success and sustainability of the industry.
Catch all of CBT News’ coverage of the 2025 NADA Show here.
