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What is location intelligence and how can it help car dealerships?

Welcome back to the latest episode of The Future of Automotive, with Steve Greenfield, Founder and CEO of Automotive Ventures, where we put recent automotive and mobility news into the context of the broader themes impacting the industry.

This week, we have a special guest joining us on the show to discuss a recent transaction in the AutoTech landscape.

This company just happens to also be the winner of the very first NAVIcon Cup three years ago.

Late last month, it was announced that TrueSpot, the trailblazing real-time location services company, raised a round of strategic investment from DMS provider Reynolds and Reynolds. 

Congratulations to the entire TrueSpot team on such a significant fundraising round.

On the back of that news, let’s welcome TrueSpot’s Founder and CEO, Mike Hanna, to the show.

What we discuss:

1. TrueSpot’s recent funding round and partnership with Reynolds and Reynolds and the expansion opportunities and integration possibilities it presents.

2. What location intelligence is and how it streamlines operations, enhances efficiency, and improves decision-making within dealerships.

3. Insights into the fundraising process and the complexities of aligning solutions with potential partners in the automotive sector.

4. TrueSpot’s proactive approach to monitoring automotive trends, such as economic factors and inventory levels.

Company to watch

Every week we highlight interesting companies in the automotive technology space to keep an eye on. If you read my weekly Intel Report, delivered to your email inbox Mondays mornings each week, I showcase a couple of companies to watch, and we take the opportunity here on this segment to share those companies with you.

Silent Falcon UAS Technologies

Silent Falcon is a fascinating company that leverages drone technology to inspect airport runways.

Many of their team members are former fighter pilots and learned to fly on small “don’t have any money” airports. They aim to help pilots, airport managers, and DOTs with solutions that leverage the power of remote sensing and AI.

By fusing the power of artificial intelligence with their expertise in drone aerial mapping, they aim to create highly accurate digital twins that provide real-time insights and comprehensive simulations of complex infrastructures and pavements. These digital replicas enable stakeholders to make data-driven decisions, identify vulnerabilities, and streamline operations.

Their patented AI combined with experienced engineers reduce pavement management costs by 30% to 60%.

Their goal is to improve airport safety while making inspections more accurate, consistent, and cost-efficient. Silent Falcon also yields more timely data, further reducing costs and increasing safety.

If you’d like to learn more about Silent Falcon, you can check out their website at

If you’re an AutoTech entrepreneur working on a solution that helps car dealerships, we want to hear from you. We are actively investing out of our new DealerFund.

If you’re interested in joining our Investment Club to make direct investments into AutoTech and Mobility startups, please join. There is no obligation to start seeing our deal flow, and we continue to have attractive investment deals available to our members.

Don’t forget to check out my book, “The Future of Automotive Retail,” which is available on And keep an eye out for my new book, “The Future of Mobility”, which will be out at the end of the year.

Thanks (as always) for your ongoing support, and we look forward to working closely together with you to create the future of this industry.

Thank you for tuning into CBT News for this week’s Future of Automotive segment, and we’ll see you next week!

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Steve Greenfield
Steve Greenfield
Steve is the Founder and CEO of Automotive Ventures, an automotive technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. They also assist PE firms to conduct due diligence on automotive technology acquisitions, advise technology CEOs on strategy, and help represent sellers at the time of sale.

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