Tag: Steve Greenfield

dealer

How an unsafe vehicle traced to Georgia independent dealer serves as warning

Channel 2 Action News published a story on Thursday of a vehicle sold to a retail customer that had been improperly repaired after a collision. The 2015 Toyota 4Runner had been purchased from an independent dealership in 2018 and, after…
service

How your service department can improve the trade-in process

The vehicle trade-in process has evolved a lot over time. One of the biggest changes is that there used to be a lot more room for error.  In the past, an under-informed buyer was more likely to fall for a…
retention

How F&I can play a part in increasing customer retention

“How do we keep ‘em coming back?” It’s a very important question for anyone working at a dealership. Customer retention is one of the most important priorities throughout dealership operations. Service, parts, and sales all rely on repeat customers and…
EVvideo

What will it take for consumers to embrace the EV market? – Lea Malloy

Growth in the electric vehicle market took a small hit as the pandemic began, but Cox Automotive experts say this is only a minor bump in the road to advancement. Today, we’re pleased to welcome Lea Malloy, head of research…

Electric vehicles make big waves in this week’s automotive tech headlines

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…

What the auto retail industry has gotten right and wrong about...

Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. When we talk about the issue of diversity, a lot of times, based on the marketplace, people tend to think about diversity as it relates to color.…

Modifying your dealership’s sales approach through COVID-19

Over the last six months, David Lewis has talked with hundreds of dealership personnel. The majority seem to be in agreement that the changes currently being made to the sales process will be around for a long time. On this…

Auto ventures capitalize on stock market strength to push through acquisitions...

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…