Unless you've sold a car to everyone in your town, there's always a new customer to meet or a new approach to the business that you can get excited about....
On this week's episode of Straight Talk, join David as he goes over one of the most critical things to avoid when selling cars: the use of pressure questions to...
At this point, customers know how we do business. They are willing to walk away if they feel pressured. Today's ultra-informed buyers come into the dealership with their own agenda,...
Properly handling objection is something a salesperson must know to be the best they can be. During the negotiation process customers will often try to slow things down or put...
On this week’s edition of Straight Talk, David Lewis discusses how you should respond to the question “what do you think my trade is worth?” and how to avoid making...