TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%


Straight Talk

David Lewis

David Lewis: What are the 4 buying factors that are considered when customers go shopping for a car?

- March 6, 2017
Sales & Marketing Shows
David Lewis

Can old dogs still create gross with new processes?

- February 28, 2017
David Lewis: President of David Lewis and Associates, the host of Straight Talk on CBT News and a CBT Conference and Expo session speaker
Shows Featured
Marketplace Competition

David Lewis: How to deal with competition in the auto retail marketplace

- February 27, 2017
On this week's episode of Straight Talk, David Lewis discusses how to deal with competition in the auto retail marketplace. Tune-in to find out more. You can view all episodes of...
Shows
David Lewis

David Lewis: How to best shape that experience to inspire your customers to buy

- February 20, 2017
David focuses on the demo drive and explains how to best shape that experience to inspire your customers to buy.
Shows
Customer Service

David Lewis: What is the best way to serve customers?

- February 13, 2017
Shows
David Lewis

David Lewis: How to stand out in sales

- February 6, 2017
David talks about the importance of being unique and how to not being like every other salesperson in the industry.
Shows
David Lewis

David Lewis: How to successfully help your customers

- January 30, 2017
David explains why customers often come to the dealership with a combative or defensive demeanor, and what you can do to overcome it.
Shows
Straight Talk

David Lewis: How to inspire more be-backs through video

- January 23, 2017
David Lewis: How to inspire more be-backs through the proper use of a video presentation.
Shows
Potential Buyers

David Lewis: How to become a proper customer liasion

- January 16, 2017
David Lewis: How to become a proper Customer Liaison to help you establish a large network of lifelong buyers.
Shows

How the Service Walk can sell more cars

- January 9, 2017
David explains how the Service Walk will prove value to the customer and help you sell more cars.
Shows


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Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
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Pricing transparency raises OEM website satisfaction, JD Power finds
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Hyundai takes full control of Boston Dynamics as robotics strategy accelerates
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Mitsubishi expands Texas port operations to speed dealer deliveries
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The AI platform capturing $10,000 a month in after-hours dealer revenue
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Mexico targets USMCA tariffs, Volkswagen expands affordable EVs, Lucid denies bankruptcy rumors
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CBT News
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