Monday, December 6, 2021
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service

Where service sales should focus as winter digs in

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With winter bearing down on us, it’s time to consider how your service department can meet the needs of drivers in your area. Aside from following the recommended maintenance schedule, there are other services you should be pushing right now. Here are a few services that you should focus on and consider offering specials for. […]
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service

From a tech’s perspective: How to increase service sales

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While the technician at a dealership rarely gets to speak to the customers directly, there are still things that can be done to increase service sales. After all, the service advisor is relying on you to relay the right information and make the appropriate suggestions that not only serve the customer but also boost sales. […]
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service

How to Improve Close Rates on Service Quotes

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Increasing revenue and improving profitability in your service drive does not necessarily mean more traffic. Efforts to drive more traffic into your drive can be expensive. Furthermore, money spent to attract more customers is wasted if you can’t close the sale once they arrive. Before driving more traffic into your service drive, why not take […]
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customer

The Most Profitable Business Strategy Is Your Current Customer Base!

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Almost Every Dealer, CEO, President VP of Sales and Manager that I speak to these days in the automotive dealership business constantly emphasizes building processes, technologies and expertise for acquiring new customers to get more business. And yet, common marketing wisdom tells us that customer retention is where longevity and profitability truly lies. Because of […]
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year end

A Great Beginning Can Influence A Great Year End!

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Grow Your Service Sales Business by having a Strong year end and getting off to a great start in the new year! What can we do to finish out the year strong? By this time in the year most dealer leaders, managers and business owners have a good feel for what their year-end numbers will […]
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service sales

Overlooked Sales in the Service Department

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The backbone of sales is prospecting, constantly looking for new sales opportunities. Let’s do some prospecting close to home, in the service department. If you read our article on ‘Marketing Inspiration from Amazon,’ you know that customers will tell you what they want to buy, but you have to know how to listen. Here are […]
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gross profit

2 Ways to Increase Gross Profit Right Now

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  Industry renowned Automotive Trainer Alan Ram chats with Joe about the opportunity to increase gross profits in your dealership. Hitting volume records is huge right now but are dealers missing the mark on gross? Alan thinks so. He believes that grosses are shrinking and dealers need to look into this area. He says the […]
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GM Business

Daily Newscast: A new wave of auto finance upstarts, Prioritized...

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  In today’s CBT Newscast for Thursday March 23, 2017: Has Mary Barra changed the way GM does business under new administration? Mary Barra, the first female CEO in the auto industry chats about being a female in a male dominated industry and the impact of the new administration. Watch Now Prioritized estimating in fixed-ops […]
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