Tuesday, August 16, 2022
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perspective

How to broaden your perspective and grow professionally at work

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Welcome to another edition of Mind Your Own Business. Today, host Jonathan Dawson, founder of Sellchology Sales Training, discusses how to evaluate, eliminate, and expand...
perspective

5 unique meeting formats that will positively impact your dealership staff

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Welcome to another edition of Mind Your Own Business. Today, host Jonathan Dawson, founder of Sellchology Sales Training, discusses how to take your training meetings to...
perspective

The Dunning-Kruger Effect: Don’t let overconfidence get in the way of...

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Welcome to another edition of Mind Your Own Business. Today, host Jonathan Dawson, founder of Sellchology Sales Training, has prepared a simple exercise to...

How car dealers can build record-breaking sales teams for the long-haul

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Every month on CBT News, Jonathan Dawson shares his techniques to more effectively influence buying behavior on the show, Mind Your Own Business. He is also the Founder and President of Sellchology Sales Training and a best-selling author. He joins us today on Inside Automotive to discuss his presentation at NADA 2022 and the customer […]
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success

3 ways to prevent the stagnation of your success

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If it’s not broken, don’t fix it. We’ve all heard that phrase at least once in our lives, but what happens when success stagnates or spirals out of control? What happens when car dealers become too comfortable with their performance? On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology Sales […]
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success

Cure complacency culture and save your car dealership’s reputation

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In some ways, the automotive industry saw some of the most amazing growth and profitability over the last two years. While this is an exciting time for car sales, savvy car dealers have started to pick up on the negative effects. On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology […]
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Dawson

Jonathan Dawson on how car dealers can create more value for...

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Sellchology, a term coined by sales trainer Jonathan Dawson, is the philosophy of selling through psychology. In today’s digital environment it is critical for sales teams and managers to understand this in order to be more effective in the market. That’s why each month, right here on CBT News, Jonathan walks us through strategies to […]
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success

8 unique ways to provide a better customer experience than your...

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On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology, discusses eight ways car dealers can out-experience their competition. Dealers that provide a better customer experience will give themselves a sizable advantage and improve retention rates. Not all customers view the transactions the same way. Dawson says he calls this the […]
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success

What qualities should car dealers look for when hiring new staff...

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On the latest episode of Mind Your Own Business, host Jonathan Dawson discusses problems associated with personnel development in the automotive industry. Dealers often have to deal with new employees who attempt to avoid training or disregard social media as a platform to promote business. This stunts their growth as a member of the team […]
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success

6 automotive customer types and the lifetime value they bring to...

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On the latest episode of Mind Your Own Business, host and automotive sales training expert and founder of Sellchology Jonathan Dawson discusses the real lifetime value of customers. All customers aren’t created equally, yet many dealers don’t make distinctions between the different types of car buyers that enter their dealership. In this episode, Dawson defines […]
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