Friday, November 27, 2020
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database

Creating a Personal Database as a Salesperson

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 On this week’s episode of Kain & Co., David Kain talks about personal business development and how creating your own database of customer information can help immensely as a salesperson.   VIDEO TRANSCRIPT: David Kain: Hello and welcome to Kain & Company. I’m David Kain, president of Kane Automotive, and I appreciate you joining […]
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video

Creating a Video Culture at Your Dealership

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 On this week’s episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using the power of video in your communications. VIDEO TRANSCRIPT: David Kain: Hello and welcome to Kain & Company here on CBT News. My name is David Kain. I’m really excited […]
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vehicle price

Why Vehicle Price is Actually Your Friend

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On this week’s episode of Kain & Co., David Kain explains how giving the customer an actual vehicle price instead of avoiding doing so can actually help in negotiations.   VIDEO TRANSCRIPTION: David Kain: Hello, I’m David Kain, president of Kain Automotive, and I’m here on Kain & Company on the CBT automotive network to […]
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language

Using the Right Language When Speaking to the Customer

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Many headaches can be avoided in the dealership by using the right language with customers. On this week’s episode of Kain & Co., David Kain talks about how salespeople and BDC agents should talk to both service and sales customers.   VIDEO TRANSCRIPTION: David Kain: Hello and welcome to Kain and Company here on the […]
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environment

Creating a Comfortable Environment for Your Customer

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On today’s episode of Kain & Co., David Kain discusses selling the appointment and creating an environment that your customer will be comfortable in.   VIDEO TRANSCRIPTION: David Kain : Hello and welcome to Kain & Co. My name is David Kain. I’m the President of Kain Automotive. And I’m proud to be here on […]
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voicemail

The Power of Voicemail | 2020 Update

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 On this week’s episode of Kain & Co., David Kain talks about the power of voicemail during the follow-up and how you can leverage it strategically in your communications. VIDEO TRANSCRIPT: David Kain: Hello, my name is David Kain, president of Kain Automotive, and welcome to Kain and Company here on the CBT Automotive […]
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messaging

Inspiring Your Customers Through Messaging

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On this week’s episode of Kain & Co., David Kain talks about how messaging your customers and responding quickly can inspire them to engage with you.   VIDEO TRANSCRIPTION: David Kain: Hello, my name is David Kain, president of Kain Automotive. Welcome to Kain & Co. here on the CBT Automotive Network. Let’s talk about […]
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recruiting

Recruiting in the Modern Age of Automotive

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On this week’s episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and which information potential salespeople are looking for when job searching.   VIDEO TRANSCRIPTION: David Kain: Hello, I’m David Kain here on Kain and company on the CBT Automotive Network. I appreciate […]
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onboarding

Onboarding New Employees

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On this week’s episode of Kain & Company, David Kain, President of Kain Automotive, talks about creating a substantial onboarding plan so that you can set the right tone for your new crew members and ensure that you are minimizing any potential for mistakes in your process.   VIDEO TRANSCRIPTION: David Kain: Hello and welcome […]
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instant connect strategy

Implementing an Instant Connect Strategy in Your Dealership

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On this week’s episode of Kain & Co., David Kain talks about implementing an instant connect strategy at your dealership, a technology that connects salespeople with customers the moment they show interest in a vehicle.
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