What do you think of when you hear the word disaster? There are natural disasters, of course, that you may get some warning for: storms, floods and fire. Then there...
Erik Nachbahr, President and CEO of Helion Automotive Technologies, joins Joe Gumm to talk about how hackers have moved from email phishing to clever social media tactics and what you...
On today's CBT Newscast for Thursday, June 22nd, 2017:
Is your social media safe from hackers?
Erik Nachbahr, President and CEO of Helion Automotive Technologies, joins Joe Gumm to talk about how...
Seven Signs Your IT Strategy is Reactive
What is your dealership's information technology (IT) strategy? Does it have one? If you don't currently have a five-year IT plan, then your...
How Not To Lose Digital Leads
By: Erik Nachbahr
One in four car shoppers (24%) make their first contact with a dealership through email, website forms or other digital means, according to...
Auto Marketing Now with Brian Pasch
On this week's episode of Auto Marketing Now, Brian sits down with Erik Nachbahr, founder of Helion Technologies, to discuss changing technologies in the auto...
Making a mistake with a potential car buyer is never good...it could cost your dealership a sell. But making a mistake and allowing a hacker to infiltrate your store’s...
Take steps to deter both hackers and burglars, and prepare an incident plan in case of a breach. BY ERIK NACHBAHR
Auto dealerships are inviting to data thieves, given the consumer...
On today's show:
Erik Nachbahr, President of Helion Automotive Technologies, discusses how dealers can effectively manage data
Why one dealership flipped their car-buying process 180 degrees
Sales Tip of the...
On today's show:
Erik Nachbahr, President of Helion Automotive Technologies, discusses how dealers can effectively manage data
Sales Tip of the Day with Delia Passi on waiting areas that appeal to...