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MIT Study: Dealers aren’t keeping up with technological advances

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In a study performed earlier this year, M.I.T.’s Age Lab revealed that the dealership employees researchers spoke with “were woefully unprepared to educate prospective buyers about safety technology and automated driver assistance programs like crash-avoidance, lane-keeping adaptive cruise control and blind spot monitoring.” Kristin Kolodge, Executive Director of Driver Interaction and HMI Research for J.D. […]
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mary barra

Mary Barra discusses the future of the auto business

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  Economic Club president, David Rubinstein, recently sat down with Mary Barra, CEO of General Motors. Watch the interview from the Economic Club of Washington, D.C.
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Daily Newscast: Why automakers will profit off dealers, not autonomous...

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Should Ford stick to doing what it does best?    Steve Hall from NCM on communicating better with your service customers OEM: Honda chief retires to help make “moonshine”
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Driving Sales

Daily Newscast: Drive more sales using video

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Drive more sales using video A dealer drives more clicks going national Do's and don'ts of customer surveys

Do online car shoppers visit dealers more often?

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Consumers who spend more time car shopping online end up visiting dealerships more often. But those stays are relatively short. That’s according to an Accenture study that among other things compares what it calls “digital natives” (frequent online shoppers) with “digital laggards” (less avid online consumers). Source: Ward’s Auto
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FTC makes a big move on recalled vehicles

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The public has long been wary of used cars and the claims of roadworthiness by the dealers who sell them. On Friday, the nation’s main advertising regulator issued a ruling that consumer groups complained will give used-car dealers too much leeway in the disclosures they are required to make. The Federal Trade Commission, in a […]
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How to Establish a Recon Time-to-Market Culture for the New...

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A Time-to-Market culture won’t stick where a GM delegates adoption. By: Dennis McGinn Auto dealers are experiencing sluggishness in the new-car market and off-lease cars are washing ashore into used car departments in increasing waves. Both will dampen profitability and force increasing pressure on fixed operations to cushion the blows. The new normal is upon […]
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Gifting Prepaid Maintenance Marketing Promotions

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Bottom Line Benefits Drives Retention and Healthier Service Volumes By: Ryan Williams We all know that having skin in a game keeps our attention. Freebies, though nice, often don’t. How many of the tchotchkes you picked up while touring the convention hall at NADA this year made it from the convention center to your hotel […]
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Gifting Prepaid Maintenance Marketing Promotions

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https://www.cbtnews.com/gifting-prepaid-maintenance-marketing-promotions-2/
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Daily Newscast: Trends in the future of vehicles

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What is the future of light vehicles? How to prepare for the connected car? How one dealer competes with his competition