What can auto dealers likely expect for the next five to ten years of the automotive industry? Well, looking at the data, two words come to mind: “more disruption.” This...
In 2012, a San Diego Tribune article revealed that auto dealers in the region of Escondido spent $10 million to $12 million on dealership renovations and expansions. While city officials...
For years, Facebook has recognized the impact and influence it has on the interactions between car dealers and potential car buyers. The social media platform houses 2.38 billion monthly users...
When it comes to the future of the automotive industry, the word “partnership” is starting to enter the conversation. In the past, automakers looked at one another as rivals, but...
Today’s cars have become a one-stop-shop for transportation, security, and infotainment. Not only can you drive and play music, but you can now take advantage of Wi-Fi connectivity, autonomous driving...
Cody Tomczyk, Vice President at Force Marketing joined Bridget Fitzpatrick at our NADA 2019 stage to discuss how Force is having the right conversations with dealers to help support their...
Since hitting the automotive retail market in 2010, software for calibrating reconditioning efficiency has revolutionized how auto dealerships get used cars ready for sale. Those using this technology say its...
By 2021, Market Reports Center projects that Big Data Investments in the Automotive Industry will reach $5 billion. The Market Reports Center also already estimates that number to reach $3.3...
Check the correct statements...
❑ In good times we develop bad habits because we can.
❑ In bad times we develop good habits because we have to.
We hardly ever get the chance...
Deciding where to put your dealership’s marketing budget and strategies can be challenging. The world of technology has brought about many options, but with each one there are pros and...