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Joe Verde

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Joe has worked in the car business since 1973 and in dealer, management and sales training since 1985. His workshops and online training emphasize common sense solutions to challenges in selling more vehicles, earning more profit and retaining customers for life. Reach him at info@joeverde.com.
selling

About Selling, Closing And Negotiation…

Because most of us got zip for a real education in selling, closing, negotiating and the other critical skills – we defaulted to developing...

Staying Motivated When You’re In Sales

Isn’t ‘Selling’ a blast on those busy days? Even when you’re there 8 or 10 hours, when you have appointments who show and buy, and...

Closing The Sale

You have to be ‘The Hammer’ to be a good closer. You have to be a ‘natural’ to be a good closer. Only a few people...
training

Your New Hires In Sales…

You have two choices when hiring your new salespeople... A. You can either hire the right people who have the potential to become pros in...
dealers

What You Need to Do — NOW — to Succeed in a Regrowth Economy

Check the correct statements... ❑ In good times we develop bad habits because we can. ❑ In bad times we develop good habits because we have...
sales boost

Need A Quick Sales Boost?

When we first started selling cars, it’s a shame that all of us weren’t taught how to effectively follow-up with a customer who leaves...
goals

5 Simple Rules To Set & Reach Your Goals!

Goal setting is the closest thing to magic you can find. It works way better than the ‘hope plan,’ wishing on a star or...
Management-Driven Leadership

Management-Driven Leadership

If you want to develop a winning team, spend the time and effort coaching and training them. BY JOE VERDE “It’s better to have one...
Sell More

Easy Ways To Sell More (Even If You’re Too Busy)

The river of gold is still flowing. Don’t wait until it dries up to get serious. BY JOE VERDE I talked to a dealer the other...
video

How Paragon Honda Successfully Transitioned to a New Recon Process – Gage Hathcock and...

In this segment, we're pleased to introduce Gage Hathcock of ReconVelocity and Rob Patel, Auto Remarketing Specialist at Paragon Honda. Jim, Rob, and Gage...
service experience

Does your Dealership Provide A Truly Exceptional Service Experience?

More and more dealerships seem to be renewing their vows and focusing on the level of service they provide to their customers. Sales and...
Paragonvideo

How Paragon Honda Is Turning Inventory Faster by Simplifying Their Recon Process – Hugh...

On today's show, we're excited to be on location here at Paragon Honda in New York with Partner GM and Vice President, Brian Benstock...
service

Boost Your Service Department’s Bottom Line

Have you ever watched an older movie and asked, “Why don't they make them like that anymore?” I know why they don't. It’s because...
Preston Auto Groupvideo

Preston Auto Group is Turning Heads with This Innovative Approach to Marketing

On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston Auto Group, and Tim Wilson, President of iFrog Digital Marketing.  VIDEO TRANSCRIPT:  Jim Fitzpatrick:...

Which F&I Products Should You Sell Online?

 On this week's episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and...

Taking Care of Your Service Technicians

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive...

How to Be Productive When Traffic is Slow

 On this week's episode of Straight Talk, David Lewis talks about some newer tools that you need to learn how to use in order...

Customer-Centric Selling

Today's industry is all about customer centric selling. On today's Saturday Morning Sales Meeting, Mark Tewart discusses how to have your best Saturday ever...