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Joe Verde

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Joe has worked in the car business since 1973 and in dealer, management and sales training since 1985. His workshops and online training emphasize common sense solutions to challenges in selling more vehicles, earning more profit and retaining customers for life. Reach him at info@joeverde.com.
selling

About Selling, Closing And Negotiation…

Because most of us got zip for a real education in selling, closing, negotiating and the other critical skills – we defaulted to developing...

Staying Motivated When You’re In Sales

Isn’t ‘Selling’ a blast on those busy days? Even when you’re there 8 or 10 hours, when you have appointments who show and buy, and...

Closing The Sale

You have to be ‘The Hammer’ to be a good closer. You have to be a ‘natural’ to be a good closer. Only a few people...
training

Your New Hires In Sales…

You have two choices when hiring your new salespeople... A. You can either hire the right people who have the potential to become pros in...
dealers

What You Need to Do — NOW — to Succeed in a Regrowth Economy

Check the correct statements... ❑ In good times we develop bad habits because we can. ❑ In bad times we develop good habits because we have...
sales boost

Need A Quick Sales Boost?

When we first started selling cars, it’s a shame that all of us weren’t taught how to effectively follow-up with a customer who leaves...
goals

5 Simple Rules To Set & Reach Your Goals!

Goal setting is the closest thing to magic you can find. It works way better than the ‘hope plan,’ wishing on a star or...
Management-Driven Leadership

Management-Driven Leadership

If you want to develop a winning team, spend the time and effort coaching and training them. BY JOE VERDE “It’s better to have one...
Sell More

Easy Ways To Sell More (Even If You’re Too Busy)

The river of gold is still flowing. Don’t wait until it dries up to get serious. BY JOE VERDE I talked to a dealer the other...
LotLinxvideo

CBT News Market Update: LotLinx CEO Len Short & Bloomberg Auto Analyst Kevin...

As macroeconomic conditions begin to stabilize and consumers slowly resume their pre-pandemic lives, a lot of auto retail markets saw an uptick in sales...
TikTokvideo

What Do Dealerships and Bank Conversions Have to Do With TikTok?

Recently, a video by TikTok user Molly Baxter shared a shady business practice perpetrated by a few F&I managers that received thousands of views....
recon

Go Find That Car! The Costly Calamity of Misplaced & Idle Recon Inventory

As much as we hate to admit it, we’ve all lost cars – sometimes for days or longer. A car may have been stolen...
Paul Cummingsvideo

Auto Retail Veteran Paul Cummings on Triumphing Over Adversity

Obstacles in business and in life can either shut you down or wake you up. Most dealers have faced challenges from the Coronavirus head-on...
Gaudin Fordvideo

How Gaudin Ford is Bringing Remote Business to Customers’ Homes

Las Vegas, Nevada is largely an island unto itself, and in a city so reliant on tourism, the COVID-19 virus created an economic black...

Staying Successful in the Showroom During COVID-19

On this week's episode of the Saturday Morning Sales Meeting, David Lewis talks about selling cars during the COVID-19 pandemic and some of the...

What Do Dealerships and Bank Conversions Have to Do With TikTok?

Recently, a video by TikTok user Molly Baxter shared a shady business practice perpetrated by a few F&I managers that received thousands of views....

Why Dealers Should Concentrate on Experience, Not Price

On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....

Creating a Frictionless Online Car Buying Experience

There is still a lot unknown about how the Coronavirus will continue to affect American lives, industries, and consumerism. However, dealers can assume that...