We’ve all seen at least one CarMax superstore making a large blue and yellow presence on the side of the road somewhere. The giant used car seller is not slowing...
Paul Whitworth, Senior Vice President and General Manager at Dealertrack, sat down with CBT News during the NADA Show 2018 where we had the chance to ask him about Dealertrack’s...
It’s no surprise that most dealers and their marketing department are at a loss when it comes to tracking their digital marketing dollars. A couple weeks ago at the NADA...
On today's CBT Newscast for Friday, April 6th, 2018:
Cox Automotive: Winning in Digital Marketing Attribution
It’s no surprise Cox Automotive: Winning in Digital Marketing Attribution that most dealers and their...
On today's CBT Newscast for Friday, March 16th, 2018:
Intelligent Advancements in AI, Attribution, and Ad Securities: The Future of Digital Marketing
Knowing where your money is being spent and tracking its...
On today's CBT Newscast for Thursday, March 8th, 2018:
Is Your Website Attracting the Right Candidates for Your Dealership?
If you want to attract the right talent and improve your job search,...
When the Future of Digital Retail study came out last month, it provided a consumer's view of the car shopping process. We wanted to know how those views impacted trends...
On today's CBT Newscast for Monday, February 5th, 2018:
Mike Burgiss: Results from the Future of Digital Retail Study
When the Future of Digital Retail study came out last month, it provided...
In the last decade, the role of the consumer has changed. These days, customers enjoy more control over their purchasing experiences. They no longer have to wait for a show...
On today's CBT Newscast for Monday, January 22nd, 2018:
Cars.com's Darren Haygood: How to make sure your top salespeople stand out
Imagine the amount of time the car buying process would be...