Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the days of browsing on desktops -...
There’s no question about the highly competitive nature of the automotive industry. Dealerships need to on top of every aspect of their business in order to secure the sale when...
Happy Labor Day! Your dealership has the opportunity to drive major business this upcoming holiday weekend, and while it’s always in your best interest to plan your digital marketing campaigns...
Back in the summer of 2015, Facebook rolled out a new feature, called Facebook Live. Facebook Live is a live-streaming application that lets anyone broadcast straight to their Facebook feed,...
As more and more marketing techniques and methods are being discovered, all companies have to double their efforts to retain their customers. AdWords are simply a form of advertising for...
On July 28th, the first 30 customers received delivery of their Tesla Model 3. It’s a model of success for the beleaguered electric car company, and one from which the...
When it comes to the "Three M's," the auto retail future certainly looks bright for dealerships that utilize and take advantage of: millennials, mobile, and marketing.
Zach Klempf, a millennial himself...
It is a common misconception among dealers that once a customer has purchased a vehicle, they will remain a loyal customer for the rest of their life. So instead of...
Many people just quickly throw together an email, add a quick subject without any thought, and click send. However, for sales reps, this should not be the case. It is...
With over 1.94 billion monthly active Facebook users, it has become the most widely used social media across the world. Facebook has many usages that, including the ability to keep...