TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Carrasquillo

Colin Carrasquillo: The significance of first party data for marketing teams

- December 30, 2022
Through the end of the year and into 2023, marketing teams must work effectively with dealers to maintain customer engagement. Colin Carrasquillo, the digital marketing manager for Nielsen, Dodge, Chrysler,...

5 marketing KPIs every car dealer needs to measure and track

- December 30, 2022
The automotive industry is in flux and may be experiencing even more upheaval over the next six months. Small businesses like auto dealerships need to keep up with those changes...
electric vehicle marketing

4 best marketing practices to grow electric vehicle sales and interest

- December 27, 2022
Electric vehicle sales are still not as high as ICEs. However, they are growing, especially as more automakers develop their own electric lineups. As the auto industry expands and accepts...
social selling

Social Selling: What is it and what are the benefits for automotive dealers?

- December 23, 2022
Car dealerships have always been good at selling cars. But in recent years, how people buy cars has changed dramatically. So it shouldn't be a surprise to you to hear more and...
audio advertising

OTT audio advertising for car dealers: Is it truly worth it?

- December 19, 2022
When it comes time to review your dealership’s marketing spend, you always face the same difficulty: is it worth investing in a new form of advertising or sticking with what’s...
social media content

5 creative social media content ideas for your dealership

- December 15, 2022
Are you looking for creative ways to market your automotive dealership on social media? If you have a social media presence, it's easy to run out of content ideas. So,...
SEO

5 SEO strategies to boost your dealership’s web engagement

- December 15, 2022
About 53% of mobile and desktop users click on organic search results rather than paid ads, according to BrightEdge Research. Since we know this, car dealership owners and marketing specialists should focus...

Where does the used car market stand?

- December 14, 2022
There is no doubt the auto industry as a whole has been drastically shaken up since the beginning of the pandemic, and this includes the used car market. Volatile prices...
call to action

6 effective call to action ideas car dealerships can try today

- December 9, 2022
Your dealership's goal is to get customers through the door and behind the wheel of a new car. But how do you go about doing that? Many factors go into effective...
customer

4 tips on using digital tools to ensure customer loyalty after a car purchase

- December 8, 2022
Anyone selling cars knows a sale is only the beginning of a relationship with a customer. And your dealership should be providing continuing education on this vital skill because research...


CBT News
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