TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Aaron Bickart joins Driving Solutions to discuss the crucial role leasing will play in boosting dealership revenues in the months to come.

The role of leasing in a normalizing car market — Aaron Bickart | OfferLogix

- November 28, 2023
With signs of pre-pandemic norms returning to the market, car dealers are beginning to consider alternative strategies, such as leasing, to maintain their profit margins. Understanding the industry's current trajectory...
Featured Driving Solutions
The PR toolkit boasts various strategies, encompassing media relations, press releases, social media engagement, and event sponsorships.

Public relations for dealerships: when silence isn’t golden

- November 27, 2023
Public relations (PR) is a crucial yet often underestimated and unused tool for automotive dealerships. PR is an integral element of any dealership’s strategy, far from being something reserved for...
Sales & Marketing Articles
By prioritizing the customer experience, dealers can cultivate a community of brand advocates that generate repeat business and referrals.

Why customer experience is your dealership’s ultimate marketing tool

- November 24, 2023
In the dim glow of a local dealership, Sarah drove off the lot with her brand-new sedan. Instead of feeling like just another sale, the dealership made her feel like...
Sales & Marketing Articles
Dealers have grown more accustomed to digital retailing tools, with the number of stores offering a fully online experience rising to 40%.

Dealers warm up to digital retailing but obstacles persist

- November 24, 2023
The adoption of digital retailing tools among dealers has expanded in 2023, with the percentage of storefronts offering a fully online car-buying experience increasing from 30% to 40% in the...
Articles Sales & Marketing
Ken Kraft joins Inside Automotive to discuss some important updates from the car business's ultimate solutions provider: Cox Automotive.

Cox Automotive reveals streamlined portfolio for effortless dealership management — Ken Kraft

- November 20, 2023
Cox Automotive plays a critical role in maintaining the complex network of dealers, manufacturers, and vendors that comprise the modern automotive industry. Not only does the company provide essential services...
Featured Sales & Marketing
Jay Abraham joins Inside Automotive to teach dealership managers the strategies entrepreneurs use to affordably scale their businesses.

Entrepreneurial strategies to scale your dealership — Jay Abraham | The Abraham Group

- November 13, 2023
Dealership managers often struggle to scale their products or services in affordable way, especially when operating independently or in their first few years of business. What they may not be...
Featured Sales & Marketing
By prioritizing authenticity, creating engaging content, and inte­racting with their audience, de­alerships can create a powerful social media strategy.

Social media savvy: building an engaging online presence for your dealership

- November 10, 2023
In today's digital age, it is impe­rative for businesses, including car de­alerships, to have a strong online presence. Social media platforms offer a unique chance to engage with customers, build...
Sales & Marketing Articles
Eric DeMont joins Driving Solutions to discuss the problem of lead defection and a new tool helping dealers capitalize on their customer data.

Solving lead defection once and for all — Eric DeMont | Urban Science

- November 9, 2023
For many years, lead defection has been a frustrating but unavoidable headache for dealers, who have historically lacked the necessary tools to identify consumers who have left the car market....
Featured Driving Solutions
Chase Abbott joins Driving Solutions to discuss the importance of trusting digital retail and giving customers control over the sales process.

Overcoming the trust gap between in-store and digital retail — Chase Abbott | Cox Automotive

- November 6, 2023
Dealers often prioritize their in-store activities over their digital retail operations due to a lack of trust in modern technology and today's car buyers. However, not only are both approaches...
Featured Driving Solutions
Most electric vehicle buyers are concerned with helping sustain or improve Earth’s environment since electric vehicles don’t have emissions.

4 of the best marketing channels to reach electric vehicle buyers

- November 3, 2023
As electric vehicles become more mainstream, you might wonder how you reach customers who tend to be more likely to buy electric vehicles. We’ll discuss some of the methods most...
Sales & Marketing Articles


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

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NHTSA weighs U.S. ban on defective Chinese airbag components
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NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
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Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
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Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
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California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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