New car sales have been affected significantly by low gas prices and an influx of SUV and truck sales. From 2015 to 2016, new car sales were down 9 percent...
On today's CBT Newscast for Thursday, November 2nd, 2017:
AutoNation’s CEO on the Future of Car Dealerships
In a recent Wall Street Journal interview, when asked about sales reaching a plateau, margins...
On today's CBT Newscast for Tuesday, October 24th, 2017:
How to digitally market to the right people
For years, traditional marketing focused on reaching everybody. Today, marketing has changed to be targeted...
In a bid to mimic other online retail industries, several auto manufacturers have begun to offer services that reduce or eliminate time spent in the dealership. The first mainstream manufacturer...
On today's CBT Newscast for Friday, October 20th, 2017:
Laura Madison: Are you taking advantage of service to sales opportunities?
While your focus is on the sales floor, waiting for customers to...
On today's CBT Newscast for Friday, October 13th, 2017
Jeremy Anspach: What the future of digital marketing looks like
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the...
Commercial service business can be very lucrative for your dealership. Commercial customers tend to be very loyal. They also require service more frequently and spend more money on each visit.
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Joey Huang’s father was a doctor as is his three siblings, and he was also expected to have a medical career. And, he did — well sort of. Huang actually...
On July 28th, the first 30 customers received delivery of their Tesla Model 3. It’s a model of success for the beleaguered electric car company, and one from which the...
When Winston Pittman decided to open a Chrysler dealership in Louisville, KY in 1988, he walked into several stores in the black neighborhood where his dealership was to be located...