Last Thursday, JD Power and LMC Automotive released their projections for August 2021. Their joint assessment showed that sales are likely to see a significant drop from August 2020 and...
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Brian Pasch discusses surprising results from latest Google SEM Report
Are Google results inflated? That’s the question Brian Pasch Enterprises has explored with its new BPE Report: Exposing the Outcomes...
New and used vehicle prices continue to climb to record high levels. On today’s show, we’re pleased to welcome Jessica Caldwell, Edmunds’ Executive Director of Industry Insights, to give us...
As low inventory and chip shortages stick around, should dealers cut back or double down in their advertising spend? On today’s show, we’re pleased to welcome back Bob Lanham, Facebook’s...
Mazda has opened reservations for their first all-electric vehicle, the Mazda MX-30 EV. Mostly comparable in size to the compact CX-30 SUV, it’s billed as “the perfect companion for your...
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Making the most out of your marketing strategy in today's climate
As low inventory and chip shortages stick around, should dealers cut back or double down in their advertising spend?...
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the...
Last time we spoke to Brian Maas, President of the California New Car Dealers Association (CNCDA), he expressed his concerns about Volvo's plans to move its EV sales online. On today's...
We make things way too difficult in the F&I office. We often forget that people buy from people that they like and trust. We spend an abundance of time drilling...
After eight months of emergency authorization, coronavirus shots were finally approved by the FDA. For some auto workers, this was welcome news as they objected to getting vaccines without full...