TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%
TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%
TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%

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automotiveMastermind

The Importance of Precise Data Mining in Your Dealership’s 2020 Marketing Strategy- Marco Schnabl, automotiveMastermind

- February 20, 2020
automotiveMastermind Founder and Co-CEO Marco Schnabl joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss the state of dealership marketing in 2020 as well...
data

What is Your Customer Data Worth?

- February 6, 2020
Today, most dealers spend heavily on purchased media—both traditional and digital—not because they want to, but because they have no other way to reach consumers. Imagine if you knew every household...
dealertrack dms

Dealertrack DMS Debuts New, Fully Integrated Solutions to Help Dealers Eliminate Operational Complexity, Capitalize on the Right Processes and Data at NADA 2020

- February 3, 2020
Draper, UT – January 31, 2020 – Dealertrack DMS, a leading provider of cloud-based technology solutions for car dealerships, will unveil a series of new, fully integrated and user-friendly technology solutions...
consumer privacy

How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy

- January 6, 2020
Have you ever seen an advertisement online for a product right after having a conversation about it with someone? While this level of targeted marketing might seem invasive at first,...
website

Using Data Sources to See Who Visits Your Website

- November 27, 2019
On this week's episode of Auto Marketing Now, Brian Pasch talks about doing more with the visitors that come to your website, using data sources to see who those visitors...
dealers

Why Dealers Need to Be More Transparent with Data, Communication, and Pricing

- November 19, 2019
Buyers have long been suspicious of auto dealers. Historically, there has been a lot of distrust here, as the perception is that prices can vary widely from dealer to dealer,...
cross-selling

Cross-Selling and Pump-In, Pump-Out Data

- November 6, 2019
 On this week's episode of Auto Marketing Now, Brian Pasch talks about cross-selling and pump-in, pump-out data as well as some new tools to help give yourself more real time...
data privacy

The Ins and Outs of Consumer Data Privacy in the Dealership

- October 8, 2019
Handwritten deals and rows upon rows of file folders are slowly giving way to new data management techniques, largely digital. 5G connectivity along with AI and connected vehicles creates a...
newscast

What The Latest Buy-Sell Market Trends Mean for the Auto Retail Industry – Ryan Kerrigan | How to Reach and Engage the Connected Customer | The Ins and Outs of Consumer Data Privacy in the Dealership

- October 8, 2019
Today on CBTNews.com - Tuesday October 8th, 2019: What The Latest Buy-Sell Market Trends Mean for the Auto Retail Industry - Ryan Kerrigan, Kerrigan Advisors On today's show, we're pleased to welcome...
big data

Five Ways Dealers Can Introduce Big Data Solutions to Their Dealerships

- September 19, 2019
Every week, it seems as if there is a new buzzword related to technology and innovation regarding the automotive industry. It can be overwhelming to keep up with another concept...