TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%

Search for:

Identifying new opportunities in the fixed operations space — Jade Terreberry & Juan Flores

- July 5, 2023
Many car dealers understand the importance of service departments, but are they aware of the new opportunities in today's fixed operations business? In this CBT News Power Lunch, host Jim...
Power Lunch Publishing Partners
There are digital tools for every process or function you at your dealership. However, it's crucial to ensure they are worth the investment.

5 digital tools every modern dealership needs to drive sales success

- July 5, 2023
Adding new digital tools to your dealership strategy mix can feel overwhelming and time-consuming. Things like price constraints, learning curves, and whether or not the software can make a difference...
Daily Automotive News Articles
Glenn Pasch joins Inside Automotive to discuss new digital marketing and customer data collection tools for dealers.

Emerging trends in digital marketing and data collection for dealers — Glenn Pasch | PCG Digital

- June 26, 2023
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, the CEO of PCG...
Featured Sales & Marketing
First-party data collected directly from your customers  will be king in a post-cookie world. This includes data from sources like website analytics.

Leveraging customer data platforms ahead of Google’s 2024 cookie depreciation

- June 15, 2023
Today, a majority of auto dealerships find themselves at a crossroads as 2024 looms. In 1992, Netscape invented the cookie, which sparked the profitable revolution of online advertising. So, Google's...
Sales & Marketing Articles
Kain, AI

How leveraging AI can improve dealership operations — David Kain | Kain Automotive

- June 1, 2023
We’ve heard much about AI within our industry, but how does it translate for internet leads and BDC teams? On today’s edition of Inside Automotive, we’re pleased to welcome back...
Inside Automotive Daily Automotive News

The secret ingredient to choosing the right CDP for your dealership

- May 25, 2023
On the last episode of Auto Marketing Now, automotive marketing expert and founder of BPE Enterprises, Brian Pasch discussed the three levels of functionality in hybrid customer data platforms (CDP)....
Featured

The three levels of functionality in hybrid CDP platforms

- May 18, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, provided updates on the launch of Google Analytics 4 and the work of the Automotive Standards Council to...
Featured
Leveraging first-party data instead of third-party cookie-based marketing gives dealers more control over customer retention and acquisition.

Marketing challenges dealers can solve with a customer data platform: Key findings from the PureCars Customer Data Survey

- May 16, 2023
By now, you’ve likely heard that Google has planned to phase out third-party cookies in 2024. In the digital marketing landscape, the third-party cookie has been a key component for...
Sales & Marketing Publishing Partners

Google Analytics 4: How the ASC is preparing dealers for a new internet

- May 11, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, discussed the importance of merging customer data platforms (CDP), customer relationship...
Daily Newscast

The importance of integrating your CDP, CRM and digital retailing tools – Brian Pasch & Sam Vukas

- May 4, 2023
 On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, took a closer look and digital security and proprietary access for...
Publishing Partners


Latest Articles

Jeremy Robb breaks down the economic outlook for dealers
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Jeremy Robb breaks down the economic outlook for dealers

Rohrman Automotive's push to sell cars on Amazon and improve customer data
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Rohrman Automotive’s push to sell cars on Amazon and improve customer data

New-vehicle sales drop 6.9% but numbers are misleading, JD Power reports
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New vehicle sales holds at 16.4 million SAAR as hybrid demand drives August growth

AutoTrust unites over 300 franchise dealer to compete with America's largest public groups
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AutoTrust unites over 300 franchise dealer to compete with America’s largest public groups

NHTSA expands GM brake probe, Hyundai & union reach tentative deal, Porsche signs $1.46B AI deal
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NHTSA expands GM brake probe, Hyundai & union reach tentative deal, Porsche signs $1.46B AI deal

NHTSA expands GM brake probe to 10 models, two Honda vehicles
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NHTSA expands GM brake probe to 12 models, two Honda vehicles

Hyundai, union reach tentative deal after strike
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Hyundai, union reach tentative deal after strike

Porsche warns strategy reset will weigh on 2026 earnings
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Porsche signs $1.46 billion AI deal with Tata Consultancy Services 

Polestar says it was blindsided before U.S. ban, WSJ reports
Latest Articles 08/25/26

Polestar says it was blindsided before U.S. ban, WSJ reports

The old-school habits that can hold your dealership back and how to fix them
Latest Articles 08/25/26

The old-school habits that can hold your dealership back and how to fix them

CBT News
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