TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%

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Closer Look: Digital security and proprietary access for CDPs

- April 27, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG companies and auto marketing expert, discussed how marketing automation platforms (MAP) and customer data platforms (CDP)...
Daily Newscast

Why marketing automation and a customer data platform (CDP) are the perfect pair

- April 20, 2023
Welcome to another episode of Auto Marketing Now, with Brian Pasch, founder of PCG Companies and auto marketing expert, who continues his original series exploring customer data platforms (CDPs). In this...
Daily Newscast
Electric cars are parked at a charging station in Sacramento, Calif., Wednesday, April 13, 2022. (AP Photo/Rich Pedroncelli)

Weekly roundup: EPA proposes new tailpipe standards, average car prices fall below sticker, GM doubles down on lithium sourcing

- April 14, 2023
Earlier this week: Average new car prices fell below MSRP for the first time since 2021, Tesla got slapped with a privacy lawsuit, the EPA revealed newly proposed tailpipe emissions...
Daily Automotive News Headlines

Playing the long-game with CDPs and unified data — Aaron Baldwin | automotiveMastermind

- April 13, 2023
On the last episode of Auto Marketing Now, we discussed the differences between the most common CDP systems in the auto industry, along with their associated strengths and weaknesses. For...
Publishing Partners

Average transaction prices drop, EPA introduces emissions proposal, Mercedes sales improve

- April 13, 2023
Inside Automotive Playing the long-game with CDPs and unified data - Aaron Baldwin | automotiveMastermind On the last episode of Auto Marketing Now, we discussed the differences between the most common CDP...
Daily Newscast

Choosing between a CDP, marketing automation platform, or hybrid system

- April 6, 2023
On the last episode of Auto Marketing Now, we discussed some of the building blocks of Customer Data Platforms (CDP), and how they can identify users and entities. In this...
Daily Newscast

CDP building blocks: Identity, entity and household resolution

- March 30, 2023
Now that we have covered the benefits a Customer Data Platform (CDP) can provide to dealers, it is time to examine the basic building blocks which form these powerful tools....
Daily Newscast

Q1 auto sales forecast, Lucid Motors staff cuts, new Kia EV9 electric SUV

- March 30, 2023
Auto Marketing Now CDP building blocks: Identity, entity and household resolution - Brian Pasch | PCG Companies Now that we have covered the benefits a Customer Data Platform (CDP) can provide to...
Daily Newscast

Battling fragmentation and unifying data with a CDP — Brian Pasch | PCG Companies

- March 23, 2023
A Customer Data Platform, or CDP, offers dealers the chance to unify their data and use consumer information effectively. While relatively new to automotive retail, companies in other industries have...
Daily Newscast
OfferLogix automotive financing

Simplifying how finance payments are calculated and advertised — Aaron Bickart, OfferLogix

- February 3, 2023
Innovation is key to driving seamless car buying experiences for customers. Recently, at the 2023 NADA Show, CBT News anchor, Jim Fitzpatrick spoke with Aaron Bickart, Executive Vice President and General...
Daily Automotive News Publishing Partners


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