TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

2023 dealerships
Sales & Marketing

What must auto dealerships focus on this coming year? — Tyson Jominy, J.D. Power

- February 1, 2023
After a challenging and disappointing year, dealerships are anxious to know what's in store for retail auto in 2023. Consumer research firm J.D. Power is at the forefront of market...
The importance of a fast lead response
Sales & Marketing

Why fast lead responses are the key to winning conversions in a competitive market

- February 1, 2023
How long does it take your sales staff to respond to a lead? An hour, a day, a week? And is the answer wishful thinking or a verified number? If you...
customer loyalty
Sales & Marketing

How to foster customer loyalty during tough economic conditions

- February 1, 2023
There's much debate among economists about when a recession is coming or if one is on the horizon. Some may even feel that we're already in one. While the jury is...
sales team
Sales & Marketing

Has your sales team fallen out of practice? Bring them up to speed with these skills

- January 31, 2023
As supply chains and vehicle production slowly recuperate from the last three years of economic headwinds, dealers grow increasingly worried that their sales team has fallen out of practice. Many...
Brian Pasch discusses auto marketing trends in 2023
Sales & Marketing

Brian Pasch shares the best auto marketing strategies for modern car buyers

- January 26, 2023
Customers may now browse your inventory and shop online with greater ease than ever before, so, it's critical to keep them engaged in your marketing. Brian Pasch, founder of PCG Companies and...
Freedman used-car
Sales & Marketing

A robust used-car department is key to successful dealership operations

- January 26, 2023
The dealership has a lot of important players, but a solid used-car department is essential to its success. Today on Inside Automotive, Ben Freedman, Used Inventory Operations Manager at White...
Auditing the online buying process at your car dealership
Sales & Marketing

Future proofing your dealership in a modern environment

- January 26, 2023
The past few decades have seen a technology boom across all industries, including automotive, that has changed buying habits, expectations, and landscapes forever. The dealer who embraces serving today’s customers...
Digital Air Strike, Venneri
Sales & Marketing

Identifying and correcting problematic gaps in consumer engagement

- January 25, 2023
As we look across retail automotive today, many dealers and OEMs are asking how they can provide the most frictionless experience for consumers. On today’s episode of Inside Automotive, Alexi...
impel founder Devin Daly discusses BDC technology and automation for car dealers
Sales & Marketing

Improve lead conversions with robust digital engagement tools

- January 24, 2023
In a highly competitive retail automotive environment, delivering personalized customer experiences throughout the entire car buying journey can give your dealership a competitive edge. Today on Inside Automotive, we discuss...
Sales & Marketing

Why dealerships need first-party data to thrive in a digital world

- January 24, 2023
In the not too distant future, dealerships will face a major challenge as the digital advertising landscape is poised for a cookieless future. Tracking and targeting consumers will become increasingly...


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
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GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
Latest Articles 04/03/26

White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
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Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
Latest Articles 04/03/26

Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
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Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
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California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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