TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Kane McCord joins Inside Automotive to discuss the title and registration process and the complexities of inter-state sales.

Streamlining title and registration for out-of-state sales — Kane McCord | Automotive Titling Company

- July 27, 2023
Finalizing a vehicle's title and registration has been streamlined as technology revolutionizes the industry. But with software from leading vendors, dealers today are able to conduct more of that process...
Gail Rubinstein joins Inside Automotive to discuss social media strategies and artificial intelligence tools for the dealership.

Enhancing your dealership’s social media strategy with AI — Gail Rubinstein | Retail Resilient

- July 25, 2023
Social media and artificial intelligence have completely transformed the way dealers connect and interact with customers. On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Gail Rubinstein,...
Mike Hoyser from Phone Ninjas joins Inside Automotive to discuss how dealerships are handling an increase in phone call volume.

How to take back control of your dealership’s call center — Mike Hoyser | Phone Ninjas

- July 25, 2023
As new car inventory across the country expands, so too has the number of calls placed to dealerships. The increase in volume has made it challenging for employees to keep...
Let’s dive into why having your own advertising accounts is a good idea, and what could happen if you don’t.

The power and necessity of owning your advertising accounts

- July 23, 2023
Marketing managers, general managers, and advertising or marketing agencies might not agree on this one: You should create your own ads account whenever you start advertising your business somewhere, whether...
Frye GA4 Google

Optimizing GA4 to improve the overall client experience — Kevin Frye | Jeff Wyler Automotive Family

- July 20, 2023
The shift to Google Analytics 4, or GA4, is at the forefront of many marketers' minds. On today's Inside Automotive, we're joined once again by the Marketing Director of Jeff...
On this edition of CBT Now, Jim Fitzpatrick speaks with J.D. Power's Tyson Jominy about the current state of the U.S. new car market.

Where does the new car market stand today? — Tyson Jominy | J.D. Power

- July 20, 2023
On this edition of CBT Now, Jim Fitzpatrick speaks with Tyson Jominy, the Vice President of Data and Analytics at J.D. Power, about the current state of the U.S. new...
Deep website personalization is the key to generating more leads and more return shoppers, and so many dealers are falling behind.

Website personalization is the key to attracting the modern car buyer

- July 20, 2023
The automotive retail industry has long been shifting away from physical-only stores towards online shopping experiences that complement the physical showroom. However, the COVID-19 pandemic forced this shift to happen...
website emotion audits

Every car has a story: How to jazz up your used inventory website listings

- July 20, 2023
If you're thinking of a quick lunch, you may choose to "Live Más" and pick up Tacos and Nacho Fries from Taco Bell®. Let's be clear, there's no logical nutritional...
Sean Gardner joins Inside Automotive to discuss techniques for closing the sales process and winning over more customers.

Understanding the sales process: how to close more deals — Sean Gardner | Joe Verde Group

- July 18, 2023
Closing is a critical step in the sales process, and having a technique that works almost every time can make things much easier on the floor. On this episode of...
Patrick Manzi joins Inside Automotive to look back at the 2023 auto market and discuss what may be in store for the remainder of the year.

The 2023 auto market: a look back at the first six months — Patrick Manzi | NADA

- July 17, 2023
The U.S. auto market saw an uptick in sales and inventory over the course of 2023, as dealers and car manufacturers made progress clearing post-pandemic hurdles. On this episode of...


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