Friday, July 1, 2022

Optimizing Your Website for Top-of-Funnel Buyers

Helping the Undecided Become Decided By: Russ Chandler If you’re like most dealerships, you likely focus a lot of your marketing and sales efforts towards the bottom of the purchasing funnel — basically when a customer already has an idea of what they want and they’re ready to make a purchase. It makes perfect sense, […]
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Russ Chandler
Russ Chandler
Russ has more than 11 years of experience in auto sales, dealership digital marketing and technology product sales. In his current job, he leads the sales and marketing of automotive apps powered by FATWIN for PERQ, a consumer engagement technology provider.

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