CBT News is delivering exclusive coverage from the NADA Show 2026 in Las Vegas, bringing dealers and industry professionals the latest insights shaping retail automotive. In this interview, Bridget Fitzpatrick speaks with DAS Technology’s CEO and Co-Founder, Alexi Venerri, about the company’s expanding AI-native CX platform, new product launches, and how dealers can improve visibility in AI search while driving stronger customer loyalty and lead conversion.
Key Takeaways
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AI search visibility is becoming critical for dealership discovery. DAS Technology’s Power AI Search solution focuses on reviews, website optimization, and proprietary data integrations to help dealers appear in AI-driven search results where more consumers are beginning their purchase journey.
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Dealers can increase lead conversion without adding operational complexity, as DAS’s AI-native CX platform works behind the scenes, using machine learning and identity resolution to deliver timely, personalized communication without requiring staff to manage another dashboard.
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DAS’ Vehicle Smart Score gives dealers a branded, recurring way to summarize ownership history, service records, protection products, and maintenance status, helping retain customers and reinforce long-term dealer relationships.
Catch all of CBT News’ coverage of the 2026 NADA Show here.
