We’re almost a month away from wrapping up 2017, and maybe your dealership didn’t achieve the measurable results it wanted to drive additional profit in every area of your dealership. At the automotive analytics and attribution summit, Max Steckler, VP of Global Product Solutions with CDK Global, says whether you have one store or more than ten, it’s all about execution in your digital marketing.
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While social media may no longer be just another marketing channel for dealerships, Adrian Gonzalez, General Manager of Payne Edinburg CDJR in South Texas, says it's become a direct connection...
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